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Contractor: Full Stack Engineer, Marketing

Role overview

Summary

This role supports the Marketing department at Newsela by ensuring the performance and reliability of marketing websites. You will collaborate with various teams to translate business needs into actionable tasks, contributing to the overall effectiveness of Newsela's educational technology solutions.

Qualifications

  • 2+ years of professional experience in software engineering, ideally with exposure to marketing websites or web applications.
  • Hands-on experience developing within Webflow with strong foundational front-end skills (HTML5, CSS/SCSS, JavaScript) and back-end integration capabilities.
  • Experience configuring tags, triggers, variables, and data pipelines in Google Tag Manager (GTM), RedTrack, and Google Analytics (GA4).
  • Preferred: Exposure to or experience with enterprise marketing platforms (Marketo, Salesforce) and product analytics tools (Pendo).
  • Preferred: Knowledge of privacy/consent operations (such as DataGrail) and web compliance standards (GDPR, CCPA).

Responsibilities

  • Write high-quality, well-tested code for marketing websites and campaign landing pages using AI-assisted development practices.
  • Own assigned web features, interactive tools, and campaign landing pages through build, testing, and launch.
  • Handle ongoing maintenance, updates, and enhancements for marketing sites to ensure accuracy and performance.
  • Build and maintain integrations between Webflow, Marketo, Salesforce, and internal APIs for data hygiene and analytics tracking.

Key facts

Hard skills

Other skills

  • Communication
  • Collaboration

About the company

Newsela logo

Newsela

  • EdTech
  • Scaleup
  • 201–500
Newsela is a fast-growing education technology startup with a single ambitious goal: Meaningful classroom learning for every student. We provide engaging, relevant instructional content for teachers that both educates and inspires. With nearly two million teachers signed up, Newsela is helping kids improve their reading skills in all 50 states and more than 150 countries. We seek passionate, creative employees with quick minds and warm hearts. If you believe that all students deserve a more rigorous, more personalized learning experience, please apply to join our team.

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Job description

Why you’ll love this role:

As a Full Stack Engineer supporting the Marketing department at Newsela, you will keep our websites fast, reliable, and fresh, and build the integrations and programs that help them perform. Marketing relies on its web presence to tell our story, generate demand, and measure what works, and you will be the engineer who makes that possible.

This is a hands-on role for an engineer who wants to deliver high-quality work, build strong habits around velocity and craft, and grow alongside experienced teammates. You will own assigned features from implementation through release, with guidance on scoping and design from senior engineers, and you will use AI tools as a standard part of how you build, test, and troubleshoot.

You will partner closely with Marketing, Engineering, Product Management, and Product Design to turn real business needs into clear, actionable work, and then ship it.

What You'll Be Doing:

  • Deliver High-Quality Work, On Time: Write high-quality, well-tested code across our marketing websites and campaign landing pages using AI-assisted development practices to maintain high velocity and standard-setting execution.
  • Own Features from Implementation to Release: Own assigned web features, interactive tools, and campaign landing pages through build, testing, and launch, with guidance on architecture and scoping from senior engineering partners.
  • Maintain and Improve Our Websites: Handle the ongoing maintenance, updates, and enhancements that keep our marketing sites accurate, secure, and performing well for visitors and for the Marketing team.
  • Build Integrations, Data Pipelines, and MarTech Connections: Help build, integrate, and maintain connections between Webflow, Marketo, Salesforce, and internal APIs to ensure accurate lead flow, data hygiene, and robust analytics tracking (GA4, GTM, RedTrack, Pendo, and DataGrail).
  • Write Well-Tested Software: Meet the team’s quality bar with thoughtful automated and manual testing, incorporating AI-assisted development practices as part of your standard workflow.
  • Help Validate AI-Integrated Features: Contribute to the testing and validation of AI-integrated features, with support from senior engineers on evaluation approach.
  • Turn Ambiguity into Action: Partner with Engineering, Product Management, and Product Design to understand requirements and raise the questions that sharpen ambiguous work into clear, actionable tasks.
  • Contribute to Reliable Systems: Follow best practices for observability and quality, and use AI tooling to help troubleshoot and resolve issues quickly.
  • Support Privacy & In-App Ops: Assist with user onboarding and event tracking in Pendo while supporting automated compliance, consent management, and privacy workflows via DataGrail.
  • Support Smooth Production Releases: Follow established deployment practices and monitor system stability after release so launches land cleanly.

Why you’re a great fit:

  • 2+ years of professional experience in software engineering, ideally with exposure to marketing websites, web applications, or similar customer-facing products.
  • Full Stack & Webflow Foundation: Hands-on experience developing within Webflow supported by strong foundational front-end skills (HTML5, CSS/SCSS, JavaScript) and back-end integration capabilities.
  • Analytics & Tagging Expertise: Demonstrated experience configuring tags, triggers, variables, custom event listeners, and data pipelines in Google Tag Manager (GTM), RedTrack, and Google Analytics (GA4).
  • MarTech Ecosystem: Exposure to or experience working with enterprise marketing platforms (Marketo, Salesforce) and product analytics/experience tools (Pendo).
  • Quality-Minded: Experience writing well-tested software, using version control and code review, and following established deployment practices.
  • AI-Fluent Builder: Enthusiasm for using AI tools in your daily workflow for development, testing, and troubleshooting, along with good judgment about when to trust and when to verify their output.
  • Privacy & Compliance Awareness: Knowledge of privacy/consent operations (such as DataGrail) and web compliance standards (GDPR, CCPA).
  • Collaborative Communicator: Clear written and verbal communication in English, and the ability to ask sharp questions, work with non-technical partners, and turn loosely defined requests into well-scoped tasks.
  • Self-Directed Contractor: Reliable, organized, and comfortable owning your work in a remote, asynchronous environment, with the ability to overlap with our team during Eastern Standard Time (EST) core working hours.

Additional Role Details: 

  • This contract position is paid a monthly rate (USD). 
  • This person must be located in one of the following countries: Argentina; Brazil; Chile; Colombia; Costa Rica.
  • Please note that given the nature of the position, this role will not be eligible to participate in company-sponsored benefits.
  • The contract is estimated to last 12 months with the potential for extension, though an extension is not guaranteed.

All offers of employment are contingent upon the successful completion of a background check as part of our pre-employment process.  

Why you’ll love working at Newsela:

  • Work From Home: We are a fully remote company!
  • Make A Difference: No matter your role or department, the work you do each day helps share the future of education and improves the lives of students and teachers!

About Newsela:

Newsela is a leading education technology company dedicated to meaningful classroom learning for every student. We deliver integrated, AI-powered solutions designed to unlock student engagement, empower teachers, and drive meaningful learning outcomes. Our suite of products supports knowledge and skill development, writing practice, daily instruction, assessment, and data-informed decision-making across K–12 classrooms. Grounded in learning science research, Newsela’s solutions integrate content, assessment, and analytics to help educators track progress, understand student outcomes, and deliver high-impact instruction that supports every learner.

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