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Growth Marketing Manager (Bubbles)

Role overview

Summary

This role focuses on converting users of the Bubbles app into registered accounts on the partner exchange. You will manage the entire signup funnel and collaborate with various teams to enhance user engagement and drive signups.

Qualifications

  • 3+ years in growth, performance or lifecycle marketing, ideally in a crypto exchange.
  • A proven record of moving a conversion metric, with numbers to show for it.
  • Strong with analytics tools (for example GA4, Mixpanel or Amplitude) and A/B testing.
  • Hands on with lifecycle tools for push, email and in app messaging.
  • Clear grasp of compliance limits around promoting exchanges and financial products.

Responsibilities

  • Own the Bubbles to exchange signup funnel end to end: traffic, activation, registration, KYC completion
  • Map and fix the drop off points in app, on web and across email and push
  • Design and run a steady stream of growth experiments (A/B tests on CTAs, onboarding, placements, incentives)
  • Report weekly on what worked, what flopped and what is next

Key facts

Hard skills

Other skills

  • Communication
  • Creativity

About the company

Crypto Banter logo

Crypto Banter

  • Crypto & Web3
  • 51–200
We are the World’s No.1 LIVE Crypto Streaming Channel. Covering Bitcoin, Breaking news, hottest stories, Altcoins, top Founders and Billionaires’ next big Market Moves, every single day. We are the fastest growing Crypto Media business in the world! What started with two enthusiasts streaming crypto content from a coffee shop, has now become a consortium of the most influential media channels for live crypto news, trading, investing, web3 and crypto gaming content, working with the biggest advertising partners, affiliates and paid products or services in the industry. Our teams have explained globally and encompass departments of Paid Products, Development Teams, Product Teams and more! Today we have over 80 team members and create content and poducts that accrues over 10M monthly views across our network of channels and over USD100mil in monthly profits. We are hungrier than ever before, driven by a mission of achieving the impossible and building the most profitable community in the world along the way. We are a group of enthusiasts, misfits and entrepreneurs that work harder than anyone else in the industry, fueled by passion and obsession for what we love to do.

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Job description

Growth Marketing Manager, Banter Bubbles

Location: Remote
Type: Full time

Who we are

Crypto Banter is one of the biggest live crypto media brands on the planet. We go live every day, our community is loud, and we move fast.

Banter Bubbles is our free market app. It turns 10,000+ coins and major stocks into live, interactive bubbles so you can see what is pumping and dumping at a glance. It also packs per coin news, watchlists, a portfolio tracker and daily analyst takes (App Store).

The mission

We have a big, engaged audience watching markets inside Bubbles. Your job is to turn those users into registered accounts on our partner exchange. You own the funnel from first bubble tap to verified signup, and you make the number go up.

What you will do

  • Own the Bubbles to exchange signup funnel end to end: traffic, activation, registration, KYC completion
  • Map and fix the drop off points in app, on web and across email and push
  • Design and run a steady stream of growth experiments (A/B tests on CTAs, onboarding, placements, incentives)
  • Build in product conversion moments, for example a "trade this coin" prompt when a bubble is moving
  • Work with the live show and content teams to drive Bubbles traffic and signups from streams, YouTube and X
  • Set up clean tracking with product and data: attribution, cohorts, CAC, signup and funded account rates
  • Manage referral and affiliate flows with the exchange partner and keep reporting tight
  • Report weekly on what worked, what flopped and what is next

What you bring

  • 3+ years in growth, performance or lifecycle marketing, ideally in a crypto exchange
  • A proven record of moving a conversion metric, with numbers to show for it
  • Strong with analytics tools (for example GA4, Mixpanel or Amplitude) and A/B testing
  • Hands on with lifecycle tools for push, email and in app messaging
  • Comfortable writing sharp copy and briefing designers
  • You live and breathe crypto, and you know what makes a degen click and what makes them bounce
  • Clear grasp of compliance limits around promoting exchanges and financial products

Bonus points

  • Experience with exchange affiliate or referral programs
  • Built funnels across multiple regions with different regulations
  • SQL skills or comfort pulling your own data
  • Experience growing a community or creator led product

What we offer

  • A front row seat at one of the most watched brands in crypto
  • Real ownership: your funnel, your experiments, your wins

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