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Channel Marketing Manager – Interim

Role overview

Qualifications

  • Experience in international B2B tech or software businesses
  • Experience in building partner marketing strategies
  • Understanding of European markets
  • Knowledge of European GDPR compliance

Responsibilities

  • Co-develop and execute high impact partner marketing strategies
  • Nurture relationships across European channel partners
  • Guide partners in delivering end-to-end co-marketing programs
  • Collaborate with sales leadership and channel account manager

Key facts

Hard skills

Other skills

  • Lateral Communication
  • Collaboration

About the company

tml Partners logo

tml Partners

  • Staffing & Recruiting
  • 11–50
Because the next generation of marketing leaders looks very different. For more information visit www.tmlpartners.com Call 0203 908 4440 @tmlPartners We’re an international, award winning executive recruitment firm specialising in senior marketing appointments. We are proudly B Corp Certified which means we have to meet the highest standards of social and environmental impact. Harnessing a unique and dynamic approach to recruitment, tml Partners are a team of highly experienced marketing recruitment consultants who specialise in finding the right talent to fill senior marketing positions across the globe. With operations across Europe and the US, our specialist marketing recruiters excel in filling these crucial roles with proficiency and speed unrivalled by generalist headhunters or in-house resourcing. For our Interim CMO services visit: www.cmoconsultancy.co.uk

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Job description

6 month contract – Inside IR35

Must be immediately available

Remote – UK

We are partnering with international technology business on an immediate need for a Channel Marketing Manager. This role spans European markets, working with in country partners to drive commercial results.

In this contract you will act as the strategic bridge, connecting regional sales leaders, channel account managers, and European partners, giving you fantastic visibility across the business and their partners. You will directly shape the co-marketing success, empower partners and innovate campaign toolkits to drive measurable pipeline growth.

Responsibilities include:

  • Co-develop and execute high impact partner marketing strategies
  • Nurture relationships across European channel partners, providing them with ready to go campaigns, digital assets and GTM best practices
  • Guide partners in delivering end-to-end co-marketing programs
  • Collaborate with sales leadership and channel account manager to keep teams aligned on partner pipelines and campaign performance

To be right for this role you will have experience working in international B2B tech or software businesses, building out partner marketing strategies. You will be a natural collaborator with a solid understanding of European markets.

You will have experience overseeing market development funds (MDF), including evaluating proposals, processing claims, and tracking ROI. Additionally, the role demands strong cross-functional communication with sales teams, a deep understanding of European GDPR compliance, and a data-driven approach to tracking demand generation metrics.

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