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Customer Journeys Consultant (Remote, Contract)

Role overview

Qualifications

  • Hands-on experience with B2C and B2B marketing technologies such as Adobe Journey Optimizer, Marketo, Adobe Campaign, Adobe Target
  • Strong knowledge of personalization, segmentation, A/B and multivariate experimentation, and data-driven optimization
  • Proficiency in HTML, SQL, scripting, data modeling concepts, campaign logic, and workflow orchestration
  • Excellent communication, problem-solving, and cross-functional collaboration skills

Responsibilities

  • Lead and implement B2C and B2B marketing automation and customer journey solutions using enterprise marketing platforms
  • Translate customer needs and business requirements into scalable solution designs
  • Drive segmentation, personalization, experimentation, and marketing optimization strategies
  • Partner with Product and Engineering to communicate platform feedback and advocate for customer needs

Key facts

  • Remote from: United States
  • Freelance
  • Customer Journey Manager
  • English

Hard skills

Other skills

  • Consulting
  • Communication
  • Problem Solving
  • Collaboration

About the company

Blue Acorn iCi logo

Blue Acorn iCi

  • IT Services & Consulting
  • SME
  • 201–500
Blue Acorn iCi, an Infosys Company, is the leading digital customer experience company pioneering what’s possible through the convergence of analytics, digital commerce, customer experience, and experience-driven commerce offerings. In an era of heightened expectations, it’s crucial to create exceptional interactions and experiences. No other company brings together engineers, data scientists, commerce experts, designers, and strategists to expand your reach, accelerate your sales, service your customers, and grow your business. Through these integrated capabilities and unparalleled expertise, Blue Acorn iCi makes content and digital commerce more effective for your organization. As your strategic partner, we improve the customer journey with insights from analytics and lift key metrics by conversion testing the entire online presence. For brands that need to establish a direct-to-consumer channel, we work from the ground up. Our end-to-end commerce solution includes pre-integrated software, an on-shore call center, performance marketing, and a warehouse with state-of-the-art packaging and shipping capabilities. Because digital transformation is a journey, we understand that brands need services that match their stage of digital maturity. Our solutions are tailored to meet you where you are and scale you to where you want to go. We’ve helped legacy brands and digital natives alike along their journey, including Le Creuset, Charter Communications, LoveSac, Dollar General, Bluemercury, Ticketmaster, Panera Bread, and Gerber. A professional services organization is only as effective as the people and the strategies it employs. Our team continually evolves advanced solutions in content and commerce and innovates our processes to improve client satisfaction. If you’re interested in learning how our services can empower you to improve your customer experience, contact us hello@blueacornici.com.

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Job description

Position Overview

The Customer Journeys Consultant leads complex B2C and B2B marketing technology implementations, combining hands-on customer journey expertise with technical consulting to deliver scalable solutions and measurable customer engagement outcomes. The role works with enterprise marketing platforms, including Adobe Journey Optimizer (AJO), Adobe Campaign, Marketo, Adobe Target, and comparable solutions.

This consultant translates business and customer experience goals into marketing automation, personalization, experimentation, and optimization strategies. Working across client stakeholders, Product, Engineering, and delivery teams, the role guides technical decisions, supports high-quality implementation and testing, and contributes to knowledge sharing and repeatable delivery practices.

Location: Remote - United States
Please note this is a contract role.
 
Key Responsibilities
 Customer Journey Solutions & Technical Delivery
  • Lead and implement B2C and B2B marketing automation and customer journey solutions using enterprise marketing platforms, including Adobe Journey Optimizer, Marketo, Adobe Campaign, and Adobe Target.
  • Translate customer needs and business requirements into scalable solution designs, considering architecture standards, feasibility, and total cost of ownership.
  • Develop technical deliverables and participate in unit and peer testing, including test plans, test cases, and test scripts.
Personalization, Strategy & Consulting
  • Drive segmentation, personalization, experimentation, and marketing optimization strategies that improve engagement, conversion, and marketing performance.
  • Provide proactive, prescriptive guidance grounded in industry knowledge, best practices, and customer experience goals.
  • Collaborate with cross-functional teams to align marketing strategy, solution design, data, and platform implementation.
Stakeholder Leadership & Practice Improvement
  • Partner with Product and Engineering to communicate platform feedback, advocate for customer needs, and inform product enhancements and roadmaps.
  • Support executive readouts, escalation management, and proactive delivery risk identification and mitigation.
  • Work with sales and internal teams to explore solutions, address evolving customer needs, and support account growth.
  • Mentor team members and contribute to reusable frameworks, accelerators, and delivery practices; use approved Adobe AI technologies to enhance customer experiences.
     

Required Skills & Experience
 Marketing Technology & Journey Orchestration
  • Hands-on experience with B2C and B2B marketing technologies such as Adobe Journey Optimizer, Marketo, Adobe Campaign, Adobe Target, Responsys, Salesforce Marketing Cloud, Cheetah Mail, Braze, HubSpot, or comparable enterprise platforms.
  • Strong knowledge of personalization, segmentation, A/B and multivariate experimentation, and data-driven optimization.
  • Understanding of the digital marketing ecosystem, including CDPs, DMPs, paid media, identity management, marketing automation, data collection, and applicable privacy laws.
Technical Solutioning & Architecture
  • Proficiency in HTML, SQL, scripting, data modeling concepts, campaign logic, and workflow orchestration.
  • Experience setting up API connections and using Postman, PostBuster, or similar tools.
  • Ability to translate business goals and requirements into scalable marketing architectures, data structures, KPIs, and clear technical designs.
Consulting, Communication & Collaboration
  • Strong consulting and executive stakeholder engagement skills, with the ability to offer proactive, actionable recommendations.
  • Excellent communication, problem-solving, and cross-functional collaboration skills, including the ability to navigate ambiguity.
  • Experience partnering with Product and Engineering on roadmap input, enhancements, or go-to-market initiatives.
  • Ability to learn and adapt as marketing technologies and AI capabilities evolve.
     

Preferred Skills & Experience
  • Hands-on experience with Adobe customer journey solutions, particularly Adobe Journey Optimizer, Marketo, Adobe Campaign, or Adobe Target.
  • Experience leading multi-workstream marketing technology or customer experience programs.
  • Background in customer journey design, lifecycle marketing, or marketing analytics.
  • Certifications in Adobe Experience Cloud applications or comparable platforms.
     

Role Expectations
  • Provide technical leadership and customer-facing consulting across complex B2C and B2B journey implementations.
  • Deliver clear solution designs, unit-tested outputs, and effective stakeholder communications; collaborate across product, engineering, sales, and delivery teams; proactively address risks; and mentor others while improving repeatable implementation practices.

About Blue Acorn iCi

Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results.

Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we’re growing fast—and we’re looking for exceptional talent to grow with us.

Our teams work at the intersection of strategy and execution—solving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement.

Why Join Us?

Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We’re more than a consultancy—we’re a team of innovators helping the world’s top brands shape the future of digital.

Here, you won’t just contribute to a project—you’ll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we’re committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves.

If you’re ready to push boundaries, deliver real value, and help shape the next generation of digital experiences—this is your place.

***For US based roles, candidates must have unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future. Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship for this position (including H4 EAD, H‑1B, OPT, CPT, TN, O‑1, E‑3, or J‑1 visas).***

Full Time, Non-Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more!

Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.

Please click to read EEO Law and Pay Transparency Act and IER Right to Work Document and Privacy Notice.

Blue Acorn iCi will endeavor to make a reasonable accommodation to the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete this form or to participate in an interview, please contact us at: careers@blueacornici.com.

California applicants: Please click here for CCPA disclosures.

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