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Content Strategist (Part Time, Georgia) 6409

Role overview

Qualifications

  • Proven experience in content strategy, brand messaging, and copywriting.
  • Experience developing content for B2B companies.
  • Ability to understand and communicate technical products or services.
  • Strong written English, ideally at a native or near-native level.

Responsibilities

  • Review and understand the product, audience, terminology, use cases, and competitive context.
  • Define product positioning, tone of voice, narrative, messaging pillars, and key differentiators.
  • Translate complex or technical information into accessible and persuasive marketing language.
  • Build and manage a monthly editorial calendar, planning content aligned with business-development and lead-generation goals.

Key facts

Hard skills

Other skills

  • Detail Oriented
  • Organizational Skills

About the company

BetterPros logo

BetterPros

  • Staffing & Recruiting
  • Scaleup
  • 51–200
We connect businesses with leading professionals, highly skilled in their fields, fluent in English, and available during business hours. We fill positions ranging from full-time to part-time and project-based work. FIELDS OF SERVICE: ARCHITECTURE: Our services include Client presentations ( Graphics, Model making, Sketch designing), Architecture plan, cad conversion, isometric drawings, detailing services, Bim modeling, budgeting, scheduling, clash detection, 3D visualization and rendering. GRAPHIC DESIGN: We have the best designers to help you build and reinforce your brand identity. Our services include Logo & Corporate image, product design, custom design work, graphics for online marketing, presentations, infographics and more. CIVIL ENGINEER: Our services include cad conversion, engineer drawings, HVAC design, geospatial solutions, pavements design, drainage design, civil information modeling, structure engineering and calculation, cost estimation, plumbing design, and rendering. ACCOUNTING: We take care of your numbers, our nearshore accounting services include bookkeeping, compliance, financial statement preparations, Payroll taxes and advisory services. SOFTWARE DEVELOPMENT: We hire the best Full stack developers with a front-end focus.

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Job description

Are you a strategic and creative professional who enjoys translating technical products into clear, compelling brand messaging? We're looking for a Content Strategist / Copywriter to join one of our clients based in Georgia. You'll help build and manage the marketing voice of a technology solution, working closely with product experts and the Email & Outbound Specialist to ensure consistent messaging across channels.

This is a flexible remote opportunity, ideal for someone who can move fluidly between brand strategy, copywriting, content planning, and basic visual production, while working within a structured review and approval process.

BetterPros unlocks human potential by offering competitive compensation, flexibility, constant learning and growth, and the opportunity to work anywhere you want with one of our +130 active clients across the United States.

What you'll do:

  • Review and understand the product, audience, terminology, use cases, and competitive context, developing the initial brandscript in collaboration with the internal team.

  • Define product positioning, tone of voice, narrative, messaging pillars, and key differentiators.

  • Translate complex or technical information into accessible and persuasive marketing language.

  • Build and manage a monthly editorial calendar, planning content aligned with business-development and lead-generation goals.

  • Write LinkedIn and X posts, along with copy for carousels, technical infographics, social graphics, and short-form video scripts.

  • Adapt technical product information into different content formats, applying SEO principles from the start.

  • Create or adapt social media graphics and carousels using tools such as Adobe Creative Cloud, Figma, or Canva.

  • Set up and manage content scheduling through Metricool and organize workflows through Monday.

  • Maintain an organized content library and coordinate content themes with the Email & Outbound Specialist.

  • Track basic content performance and contribute insights and recommendations for future content.

What you must have:

  • Proven experience in content strategy, brand messaging, and copywriting.

  • Experience developing content for B2B companies.

  • Ability to understand and communicate technical products or services.

  • Experience creating social content for LinkedIn.

  • Strong written English, ideally at a native or near-native level.

  • Previous experience working with US-based clients or audiences.

  • Ability to build an editorial calendar and manage multiple deliverables.

  • Basic graphic-design and content-production capabilities.

  • Strong attention to detail and ability to follow an approval process.

  • Ability to work independently while remaining aligned with a broader strategy.

A great plus:

  • Experience working with technology, SaaS, landscaping, golf, construction, architecture, engineering, or related industries.

  • Experience creating messaging frameworks or brandscripts.

  • Experience producing short-form video content.

  • Knowledge of X as a B2B communication channel.

  • Understanding of SEO copywriting.

  • Familiarity with demand generation, outbound marketing, or sales enablement.

We've got the opportunity, you've got the talent. We want to hear from you! Apply now.

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