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Vice President, SMB/Mid-Market Sales

Role overview

Qualifications

  • Bachelor’s Degree from an accredited institution
  • 10+ years of experience in B2B SaaS sales, with at least 5 years in a sales leadership role managing new business teams
  • Proven track record of building and scaling high-performing sales organizations and consistently exceeding new ARR targets
  • Strong understanding of pipeline generation strategies, including outbound (BDR-led) and inbound sales motions

Responsibilities

  • Partner with the Chief Revenue Officer to define and execute Mosai’s sales strategy to achieve and exceed annual revenue targets
  • Lead, coach, and develop Sales members ensuring strong performance across all teams
  • Establish scalable processes for pipeline generation, qualification, and conversion across inbound and outbound channels
  • Drive accountability for pipeline creation, sales activity, and forecast accuracy across the team

Key facts

  • Remote from: United States
  • Full time
  • Expert & Leadership (>10 years)
  • President
  • English

Hard skills

Other skills

  • Team Building
  • Communication
  • Leadership

About the company

Forcura logo

Forcura

Forcura is the leading cloud-based software solution that simplifies document workflow, data exchange, and secure communication from any device – all while interfacing seamlessly with your existing systems. Since our founding in 2012, Forcura has empowered home-based care providers to reduce administrative expenses, optimize their revenue cycle management and deliver better clinical outcomes. Based out of Jacksonville, Florida, Forcura serves over 900 clients and 9,000 locations nationwide.

Company details

Company size51 - 200

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Job description

About Mosai

Mosai™ is the intelligent care coordination platform that brings together the fragmented pieces of healthcare into a clear, connected picture. Like a mosaic, our platform unites data, people, and processes so providers can make better decisions, coordinate care in real time, and deliver improved outcomes. With Mosai, home-based care organizations can thrive in value-based care while giving every patient the right care, in the right place, at the right time. Learn more at​ https://www.mosai.com/ 

Position Summary

The Vice President, SMB/Mid-Market Sales at Mosai is responsible for leading the company’s SMB/Mid-Market strategy and driving consistent, scalable software revenue growth while renewing existing clients. This role oversees Account Executives, Account Managers, and Rest of Market and is accountable for the performance and development of these roles. The Vice President, SMB/Mid-Market Sales, establishes pipeline generation rigor, and ensures disciplined execution across the full sales funnel—from outbound prospecting through closed-won deals and renewals. This role partners closely with Marketing, Product, Sales Training and Enablement, Revenue Operations and Client Engagement to align messaging, refine target markets, and accelerate growth. Success is measured by new ARR, pipeline health, conversion rates, renewals, and the team’s ability to consistently exceed revenue targets.

Job Duties:

  • Partner with the Chief Revenue Officer to define and execute Mosai’s sales strategy to achieve and exceed annual revenue targets
  • Lead, coach, and develop Sales members ensuring strong performance across all teams
  • Establish scalable processes for pipeline generation, qualification, and conversion across inbound and outbound channels
  • Drive accountability for pipeline creation, sales activity, and forecast accuracy across the team
  • Partner with Marketing to optimize demand generation, campaign performance, and ideal customer profile (ICP) targeting
  • Collaborate with Product and Client Engagement to align market feedback, product positioning, and competitive differentiation
  • Monitor and improve key sales metrics including pipeline coverage, win rates, sales cycle length, and average deal size
  • Participate in and support strategic deals, including executive-level presentations and negotiations as needed
  • Build and refine sales playbooks, onboarding programs, and enablement initiatives to improve team effectiveness
  • Develop hiring plans and recruit top sales talent to support growth objectives
  • Provide regular reporting and insights to executive leadership on performance, risks, and opportunities
  • Foster a high-performance, results-driven culture aligned with Mosai’s values
  • All other job-related duties as assigned

Minimum Requirements

  • Bachelor’s Degree from an accredited institution
  • 10+ years of experience in B2B SaaS sales, with at least 5 years in a sales leadership role managing new business teams
  • Proven track record of building and scaling high-performing sales organizations and consistently exceeding new ARR targets
  • Strong understanding of pipeline generation strategies, including outbound (BDR-led) and inbound sales motions
  • Demonstrated success in mid-market sales environments with familiarity scaling toward enterprise
  • Deep expertise in CRM systems (e.g., Salesforce, HubSpot) and sales forecasting methodologies
  • Exceptional leadership, communication, and executive presence
  • Data-driven mindset with the ability to translate metrics into actionable insights
  • Ability to operate effectively in a fast-paced, high-growth environment

Preferred Skills and Experience

  • Experience in healthcare, post-acute care, or health tech markets
  • Familiarity with modern sales methodologies (e.g., Solution, Challenger, SPIN)
  • Experience partnering closely with Marketing on demand generation and revenue operations alignment
  • Track record of successfully scaling teams in a growth-stage SaaS company

Physical Demands of Our Work Environment

  • This position uses a computer and other office equipment as needed to perform duties. The in-office noise level in the work environment is typical of that of an office.  Frequent interruptions may be encountered throughout the workday.
  • The employee is required to either stand or sit, talk and hear frequently required to use repetitive keying or hand motions.
  • The physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Mosai is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status, if you are unable to submit an application because of an incompatible assistive technology or disability, please contact us at careers@mosai.com.  We will make every effort to respond to your request for disability assistance as soon as possible.

Mosai is an E-Verify employer.  Your eligibility to work in the United States will be verified through the E-Verify system if you apply and are selected for a position.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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