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SEO Analyst

Role overview

Qualifications

  • Bachelor’s degree preferred - Concentration in Marketing or a related field.
  • Professional work experience in a related role is preferred.
  • Ability to understand search engine algorithms and ranking methods.
  • Demonstrated ability to articulate and deliver reports or recommendations to internal and external stakeholders.

Responsibilities

  • Performs website audits and develops related recommendations to ensure SEO/GEO best practice compliance.
  • Provides analyses as they relate to search intent, asset ranking potential, backlink profiles, and SERP anomalies.
  • Performs keyword research for multiple segments of a client’s website.
  • Monitors performance using tools such as Google Analytics, Search Console, and proprietary tools.

Hard skills

Other skills

  • Microsoft Excel
  • Google Sheets
  • Communication
  • Collaboration
  • Detail Oriented
  • Adaptability

About the company

Terakeet logo

Terakeet

Marketing & Advertising

Terakeet is the preferred owned asset optimization (OAO) partner for Fortune 500 brands seeking meaningful customer connections and online business growth. Using a combination of custom strategies, proprietary technology, and expert execution, we work to bring brands and their audiences together to create meaningful connections. As an employee-first organization, we also believe in creating a connected, supportive team culture. If you are interested in becoming a key part of a growing and impactful team, we want to hear from you! Remote positions are available in the areas of digital marketing, account management, sales, data analysis, web analytics, software engineering, and more. Visit terakeet.com/careers for more.

Company details

IndustryMarketing & Advertising
Company size201 - 500

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Job description

Why Terakeet?

At Terakeet, we’re comfortable with the uncomfortable. We live in the future of marketing and are revolutionizing how the world’s most valuable brands connect with their audiences. We are experts who deliver exceptional outcomes. Together, we win. 

What We Do

Terakeet controls online reputation and visibility for global brands. We proactively build, protect, and repair brand narratives and perception to drive trust across organic and AI-powered search using patented technology and decades of expertise.

Where We Hire

We are a remote-first organization hiring specifically within 60 miles of of Chicago, IL., Dallas, TX., Austin, TX., Charlotte, NC.,  Atlanta, GA., Phoenix, AZ., Minneapolis, MN., and Syracuse, NY to help create opportunities for connectivity and collaboration in-person as you see fit. Learn more about our hiring hubs on our Careers blog.

Where You Fit

This position is part of our client delivery teams.

The (Sr.) SEO Analyst evaluates client properties to ensure alignment with SEO/GEO best practices, develops recommendations, and evaluates client partnership performance over time.

  • Performs website audits and develops related recommendations to ensure SEO/GEO best practice compliance.
  • Provides analyses as they relate to search intent, asset ranking potential, backlink profiles, advanced search features, and SERP anomalies.
  • Performs keyword research for multiple segments of a client’s website.
  • Prepares findings from analysis and effectively communicates strategic insights to internal stakeholders by telling the story within the data.
  • Monitors performance using tools such as Google Analytics, Search Console, Adobe Analytics, proprietary tools, and others as needed.
  • Develops reports leveraging Excel, Google Sheets, Slides, and proprietary reporting tools.
  • Executes ad hoc requests as needed, ensuring a comprehensive view of the issue and potential solutions by providing an appropriate level of detail and creative thinking.
  • Collaborates closely with the content department to share data and insights that affect reporting through internal and external deliverables.

How We Evaluate

The SEO Analyst reports directly to a Technical SEO Lead.

Reasonable accommodations may be made to enable individuals with disabilities to perform the following essential functions:

  • Bachelor’s degree preferred - Concentration in Marketing or a related field.
  • Professional work experience in a related role is preferred.
  • Ability to understand search engine algorithms and ranking methods.
  • Demonstrated ability to articulate and deliver reports or recommendations to internal and external stakeholders.
  • Proven success in utilizing analytics platforms and data to provide strategic recommendations and drive concrete action against business goals.
  • Ability to set priorities, meet deadlines, and work independently.
  • Proven ability to interact successfully with cross-functional teams and build collaborative relationships.
  • Comfortable functioning in spaces with high ambiguity and adapting easily to changing environments.
  • Keen attention to detail is essential to ensure thoroughness, accuracy, and consistency in project completion.

The above description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice. 

Pay Transparency

The salary range for this role is $63,000 to $95,000. *This salary range is based off of the market pay for all of the United States; Terakeet applies a multiplier to this range based upon the specific geographic location of a job candidate* 

EEO Statement

Terakeet provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.  

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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