Say hello to Hagerty
Hagerty is a company built by drivers for drivers. We put our members at the center of everything we do, and are dedicated to making it easier and more enjoyable for enthusiasts to drive and celebrate the machines they love. We’re proud to be the world’s largest insurer of collectible and enthusiast vehicles and are home to the Hagerty Drivers Club, the world’s largest car club. Our Marketplace business presents live and digital sales across the U.S. and Europe, we host a number of driving events and concours, and our award-winning automotive journalists produce the most popular car magazine globally, alongside internationally awarded videos. We’re committed to Never Stop Driving. Ready to get in the driver’s seat? Join us!
As an Art Director, you’ll contribute to Hagerty’s creative output by developing design and concepts that bring the Hagerty brand to life across digital, print, video and event marketing. You’ll collaborate closely with Creative Directors, writers, strategists, and other team members to develop integrated campaigns and presentation decks for business and marketing need. Working as part of a cross-functional creative team, you’ll produce work that is compositionally strong, conceptually driven, and true to our brand’s distinct voice and visual identity. You’re detail-oriented, curious, and eager to grow your craft while contributing to projects that span the full breadth of Hagerty’s creative work.
What you’ll do
Creative Concept Development
- Work with Creative Directors and cross-functional teams to build presentation decks for business and marketing needs.
- Develop concepts and campaign ideas for integrated brand and marketing campaigns across channels, including large-scale events and key business initiatives.
- Take campaign platform ideas and develop them into strong, channel-specific creative executions while maintain brand guidelines.
- Produce work that reflects Hagerty’s visual identity and brand voice, including the brand’s signature “twinkle in the eye.”
- Contribute to brainstorming sessions and concept exploration for assigned projects through research and creative development.
- Deliver work on time and communicate with project leaders when timelines are at risk.
- Seek and incorporate feedback from creative leadership with a growth mindset.
- Navigate day-to-day creative challenges by following established processes, seeking guidance from peers and senior team members when unfamiliar situations arise.
Design Execution
- Create compositionally strong, thoughtful design work across digital and print mediums using Adobe Creative Suite (Photoshop, Illustrator, InDesign, Figma).
- Apply an understanding of graphic design principles including layout, typography, color, and hierarchy to produce effective visual communications.
- Maintain consistency with brand standards and contribute to assigned projects with direction from the Art Director or Creative Director.
- Assist with photo shoot preparation, including contributing to shot lists and asset needs under direction.
- Support pre-flighting and print production processes as needed.
Collaboration & Brand Stewardship
- Collaborate with clients, creative leadership, and project teams to understand business objectives and develop appropriate creative solutions.
- Regularly interact with internal clients and stakeholders to ensure work aligns with project goals.
- Stay current on industry trends, popular culture, and emerging advertising techniques; share relevant insights with the team.
- Contribute to a collaborative team environment that encourages creative problem-solving and continuous learning.
- Always keep the member’s point of view in mind when creating, ensuring work resonates with Hagerty’s audience.
This might describe you
- A plus if you love cars, the automotive world and are an enthusiast yourself.
- You have experience in an advertising agency or strong in-house creative department, concepting, writing, and producing integrated brand and retail campaigns.
- You can easily build presentation decks in programs like Figma, Keynote, or Power Point.
- Foundational knowledge of art direction and graphic design principles.
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Figma.
- Understanding of brand visual identity guidelines and brand voice.
- Ability to follow creative direction and incorporate feedback effectively.
- Although you’re an art director, you enjoy throwing out headlines and taglines too.
- Self-motivated with strong organizational habits and attention to detail.
- Collaborative team player who communicates well with cross-functional teams.
- You’re curious about culture, advertising trends, emerging technologies, and new ways to tell stories.
- You enjoy solving creative problems and finding unexpected ways to make an idea more compelling.
Requirements
- A portfolio demonstrating conceptual thinking, art direction, and integrated advertising campaigns.
- Bachelor’s degree in Communication Design, Graphic Design, or a related field, or 3+ years of relevant professional experience.
- Proficiency with Microsoft Outlook and collaboration tools such as Slack.
Over and above
- Experience or coursework in both visual design and copywriting disciplines.
- Exposure to print production, pre-flighting processes, or photo shoot support.
Other things to note
- This role can be worked from any U.S. remote location.
- Familiarity with public company requirements, including Sarbanes Oxley and key regulations, if applicable. For SOX compliant roles, responsible for designing, executing, and documenting internal controls where they have been identified as owners to prevent errors in financial reporting, processes, and business operations. Including attestation to the completeness, accuracy, and compliance of all financial reporting data, where applicable.
If you reside in the following jurisdictions: Illinois, Colorado, California, District of Columbia, Hawaii, Maryland, Minnesota, Nevada, New York, or Jersey City, New Jersey, Cincinnati or Toledo, Ohio, Rhode Island, Washington, British Columbia, Canada please email recruiting@hagerty.com for compensation, comprehensive benefits and the perks that set us apart.
At Hagerty, we share the road. We are an inclusive automotive community where all are welcomed, valued and belong regardless of race, gender, age, or car preference. We are united by our shared passion for driving, our commitment to preserve car culture for future generations and our desire to make a positive impact in the world.
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If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
