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Associate - User Growth (Market intelligence)

Role overview

Qualifications

  • Good knowledge of the local market/city.
  • Strong communication and relationship-building skills.
  • Comfortable with extensive field work and meeting different stakeholders.
  • Good command of the local language.

Responsibilities

  • Visit markets, shops, restaurants, cafés, retail outlets and other high-footfall locations to identify growth opportunities.
  • Build and manage partnerships with regional/local brands and businesses.
  • Identify and develop corporate, college, institutional and community partnerships.
  • Engage with merchants, customers and local communities to understand market needs and provide relevant feedback.
  • Identify new opportunities for user acquisition, brand visibility and local marketing initiatives.
  • Support execution of merchant programmes, college activities, community initiatives and other local campaigns.
  • Work closely with internal teams to take identified opportunities from initiation to closure.
  • Maintain regular tracking of visits, opportunities, partnerships and execution.

Key facts

Hard skills

Other skills

  • Communication
  • Relationship Building

About the company

Paytm logo

Paytm

  • Fintech & Payments
  • 10,001+
Paytm started the Digital Revolution in India.And we went on to become India’s leading Payments App. Today, more than 20 Million merchants & businesses are powered by Paytm to Accept Payments digitally.This is because more than 300 million Indians use Paytm to Pay at their stores. And that’s not all, Paytm App is used to Pay bills, do Recharges, Send money to friends & family, Book movies & travel tickets.With innovations to Financial services & products in pipeline, this is but one of the milestones achieved towards our mission – to bring 500 million unserved and underserved Indians to the mainstream economy.

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Job description

About Us:
Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.
About the Role: Job Description We are looking for energetic and self-driven professionals to join our Offline User Growth Team. The role involves identifying growth opportunities across the city, building relationships with merchants, businesses, institutions and communities, and driving on-ground user acquisition initiatives.
Key Responsibilities:  Visit markets, shops, restaurants, cafés, retail outlets and other high-footfall locations to identify growth opportunities.  Build and manage partnerships with regional/local brands and businesses.  Identify and develop corporate, college, institutional and community partnerships.  Engage with merchants, customers and local communities to understand market needs and provide relevant feedback.  Identify new opportunities for user acquisition, brand visibility and local marketing initiatives.  Support execution of merchant programmes, college activities, community initiatives and other local campaigns.  Work closely with internal teams to take identified opportunities from initiation to closure.  Maintain regular tracking of visits, opportunities, partnerships and execution.
What We’re Looking For:  Good knowledge of the local market/city.  Strong communication and relationship-building skills.  Comfortable with extensive field work and meeting different stakeholders.  Ability to independently identify opportunities and follow up consistently.  Good command of the local language.  Candidates with experience in field sales, business development, partnerships, merchant acquisition, market development or similar roles would be relevant.

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