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Account Manager

Role overview

Qualifications

  • Bachelor's degree in business, advertising, commerce, digital marketing, or a related field, or equivalent practical experience
  • 4+ years of experience in account management, digital advertising, paid media, ad operations, ecommerce, client services, or a related field
  • Experience building and maintaining strong client relationships in an external-facing role
  • Experience analyzing campaign or business performance data and turning findings into clear recommendations and client-facing narratives

Responsibilities

  • Work with CPG clients and agency partners as a trusted advisor to build strategies that support their long-term growth on Instacart.
  • Use campaign data and marketplace insights to recommend investment and optimization approaches that improve results.
  • Explain product functionalities and upsell recommendations to clients, fostering their expansion in Instacart advertising products.
  • Conduct recurring client conversations and quarterly business reviews, translating campaign data into actionable insights.

Key facts

Hard skills

Other skills

  • Microsoft Excel
  • Communication
  • Problem Solving
  • Detail Oriented
  • Organizational Skills

About the company

Instacart logo

Instacart

E-commerce & Online Marketplaces

Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how people shop. The company partners with more than 1,200 national, regional, and local retail banners to facilitate online shopping, delivery and pickup services from more than 80,000 stores across North America on the Instacart Marketplace. Instacart makes it possible for millions of people to get the groceries they need from the retailers they love, and for approximately 600,000 Instacart shoppers to earn by picking, packing and delivering orders on their own flexible schedule. The Instacart Platform offers retailers a suite of enterprise-grade technology products and services to power their e-commerce experiences, fulfill orders, digitize brick-and-mortar stores, provide advertising services, and glean insights. With Instacart Ads, thousands of CPG brands – from category leaders to emerging brands – partner with the company to connect directly with consumers online, right at the point of purchase. With Instacart Health, the company is providing tools to increase nutrition security, make healthy choices easier for consumers, and expand the role that food can play in improving health outcomes. For more information, visit www.instacart.com/company, and to start shopping, visit www.instacart.com.

Company details

Company typeLarge
IndustryE-commerce & Online Marketplaces
Company size1001 - 5000

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Job description

We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

Why this role is on the menu

We're hiring an Account Manager II to make Instacart Ads the place CPG advertisers and agencies trust to grow their business, by improving campaign performance, widening how brands invest across our ad products, and shaping the advertiser experience. This role sits at the intersection of client strategy and campaign performance, and the person who fills it will have a direct line of sight to advertiser growth and retention. Twelve months from now, the advertisers you partner with should see Instacart as a growth partner whose recommendations they act on.

What you'll cook up in your first year

  • Advertiser Relationships: CPG clients and agency partners treat you as a trusted advisor. Working with Sales, you understand their business objectives and build strategies that support their long-term growth on Instacart.
  • Campaign Performance: Each advertiser has a full-funnel media strategy tied to its goals. You use campaign data and marketplace insights to recommend investment and optimization approaches that measurably improve results, and you manage gap-to-goal across multiple business units.
  • Advertiser Growth: Advertisers adopt your optimization and upsell recommendations and expand their use of Instacart advertising products. You get there by explaining clearly how each product works, building persuasive narratives, and handling objections with confidence across multiple stakeholders.
  • Business Reviews: Recurring client conversations and quarterly business reviews turn campaign data into a clear story of business impact, opportunities, and next steps. You own the vision and content for these reviews, and advertisers leave knowing what to do next. You also resolve campaign and partner issues with limited guidance.
  • Product and Team Influence: Advertiser pain points reach the right internal teams as specific feedback that shapes product enhancements and process improvements. You also share best practices across the category and Advertiser Success teams and lead projects that strengthen team-wide capabilities.

The secret ingredients we're looking for

You are customer-focused and analytical, comfortable influencing senior stakeholders, and energized by a fast-paced role where priorities and solutions keep evolving. You use judgment and initiative to balance immediate client needs against longer-term chances to improve products, processes, and advertiser outcomes, and you are at your best explaining complex campaign data in plain terms.

Must-have pantry staples (Minimum Qualifications)

  • Bachelor's degree in business, advertising, commerce, digital marketing, or a related field, or equivalent practical experience
  • 4+ years of experience in account management, digital advertising, paid media, ad operations, ecommerce, client services, or a related field
  • Experience building and maintaining strong client relationships in an external-facing role
  • Experience analyzing campaign or business performance data and turning findings into clear recommendations and client-facing narratives
  • Proficiency with Microsoft Excel and Google Workspace (Gmail, Docs, Sheets, and Slides)
  • Ability to manage multiple priorities independently and deliver high-quality work in a fast-paced, changing environment
  • Strong written and verbal communication skills, including presenting confidently to advertisers, agencies, and internal stakeholders

Optional garnishes (Preferred Qualifications)

  • Experience with Salesforce and Tableau; familiarity with Mode is a plus
  • Knowledge of paid search, display advertising, ad serving, consumer packaged goods, or ecommerce, and experience developing full-funnel media strategies and optimizing campaigns against performance goals
  • Experience managing business reviews, quota-related planning, upsell opportunities, or growth strategies across multiple business units
  • Strong attention to detail and organization, creative problem solving, and experience influencing product or operational improvements by synthesizing customer feedback and business insights

#LI-Remote

Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.

Offers may vary based on many factors, such as candidate experience and skills required for the role. This role also includes a Sales Incentive Plan. The cash variable incentive target is based on individual sales performance. Payout terms will be based on the Sales incentive Plan for this role. OTE range for this role is listed below and is based on salary and fixed paymix for the role. Sales incentive pay is contingent on performance and paid in accordance with the terms of the applicable Sales Incentive Plan

Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here. 

For US based candidates, the base pay ranges for a successful candidate are listed below.

WA$101,000—$106,500 USDOR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI$96,000—$101,500 USDAll other states$88,000—$93,000 USDCA, NY, CT, NJ$105,000—$111,000 USDOTE Range$117,500—$148,000 USD

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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