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Field Marketing Manager - West

Role overview

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field
  • Minimum 3 years of experience in B2B SaaS marketing, with a focus on field marketing and events
  • Excellent organizational and project management skills
  • Strong communication and negotiation skills

Responsibilities

  • Plan, execute, and manage a portfolio of regional events
  • Oversee all aspects of event planning and execution
  • Provide support for larger-scale tradeshows and tentpole events
  • Manage relationships with event vendors and partners

Key facts

Hard skills

Other skills

  • Collaboration
  • Creativity
  • Negotiation
  • Problem Solving
  • Adaptability
  • Teamwork
  • Detail Oriented
  • Communication
  • Organizational Skills

About the company

Tines logo

Tines

Robotic Process Automation (RPA)

Founded in 2018 in Dublin by experienced security practitioners, Tines makes teams more effective and efficient. All teams across a company are too often stuck doing tedious manual work, and we want to change that. Tines is an automation platform designed to allow anyone to connect their technology stack and automate any repetitive manual task, regardless of complexity. No integrations, apps, plugins, or custom code required. With a Story Library packed with ready to use and customize workflows and 1,000+ prebuilt templates for common actions, Tines' powerful platform is trusted by the world's leading companies. Get started with the free community edition: https://tines.io.

Company details

Company typeScaleup
IndustryRobotic Process Automation (RPA)
Company size51 - 200

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Job description

Founded in 2018 with co-headquarters in Dublin and Boston, Tines powers some of the world's most important workflows. Our intelligent workflow platform applies AI, automation, and integration with human ingenuity to drive real business results. 

Tines serves a diverse range of customers, from startups to public companies, including Canva, Databricks, Elastic, Kayak, Intercom, and McKesson. As an integrator across the entire tech stack, Tines is vendor-agnostic integrating with any API-enabled service. This flexibility enables our customers to achieve their highest-priority goals faster. And because Tines is secure and private by design, it’s popular with security, IT, engineering, finance, and other security-focused teams.

At Tines, we're driven by our values of Simplicity, Speed, and Soundness. We're committed to delivering exceptional customer experiences while fostering a company culture that nurtures individual curiosity, growth, and integrity. We’re excited about what’s next, and we’re looking for others to join us on our journey.

*This is a remote position that must be based in PST in the U.S. with a strong preference for a CA metro area. 

Job Summary

We are seeking a dynamic and results-driven Field Marketing Manager to join our marketing team. This role will play a pivotal role in orchestrating our event marketing efforts as well as some account based marketing across the West regions which includes curating branded experiences, partner events, and regional industry events. This role requires a creative thinker with excellent interpersonal skills and the ability to manage multiple projects simultaneously.

What you will be doing:

  • Event Program Management: Plan, execute, and manage a portfolio of regional events, including hospitality experiences, partner events, and industry-specific gatherings. Ensure each event aligns with Tines' brand values and marketing objectives.
  • Event Coordination and Execution: Oversee all aspects of event planning and execution, including registration, shipping, setup, day-of event support and post-event wrap-up.
  • Tradeshow and Tentpole Support: Provide support for larger-scale tradeshows and tentpole events. This includes coordination with vendors, managing logistics, and ensuring brand consistency.
  • Cross-Functional Collaboration: Work closely with GTM and marketing teams to ensure event messaging and goals are aligned with broader company objectives.
  • Vendor and Partner Liaison: Manage relationships with event vendors and partners, ensuring timely execution and high-quality outcomes. Implement programs specific to channel reseller partners that increase metrics from events.
  • Budget Management: Oversee and manage the budget for regional events, ensuring cost-effective strategies without compromising event quality.
  • Reporting and Analysis: Work with Marketing Ops to track event attendance, manage list uploads and evaluate the success of each event based on predetermined KPIs and metrics. Provide post-event reports and insights.
  • SWAG Management: Oversee inventory, coordinate distribution at events, and ensure the quality and relevance of SWAG to enhance brand recognition and customer engagement.

What you bring with you:

  • Bachelor’s degree in Marketing, Business, or a related field
  • Experience: Minimum 3 years of experience in B2B SaaS marketing, with a specific focus on field marketing and events. Prior experience managing both small-scale and large-scale events is required.
  • Skills: Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously. Strong communication and negotiation skills are essential.
  • Creative thinker with strong problem-solving skills and attention to detail.
  • Teamwork: Ability to work effectively in a team-oriented environment, collaborating with other departments to achieve marketing goals.
  • Adaptability: Flexibility to adapt to changing priorities and manage high-pressure situations effectively.
  • Passion for Event Marketing: A strong interest in curating unforgettable experiences, with a keen eye for detail and a creative mindset.
  • Ability to travel up to 25% of the time.

Target Annual Compensation: $135,000 - $150,000 salary + equity

Applicants for this opportunity must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

#LI-SW1 #LI-remote

At Tines, we’re all about trying new things and taking the leap. If you’re second-guessing your application, we hope you’ll trust your gut and take the leap too! Applying for a new job isn’t always easy, especially if you’re thinking of a career pivot – but we’re big believers in learning and growth here at Tines, so you’ve nothing to worry about. A variety of experience, perspectives, and voices makes us the company we are. We’d love to hear from you.

Tines provides equal employment opportunities to all employees and applicants for employment without regard to sex, race, colour, ethnic or social origin, genetic features, language, religion or belief, political or any other opinion, membership of a national minority, property, birth, disability, age or sexual orientation.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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