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VIP CRM Lead

Risk.Inc

Role overview

Responsibilities

  • Developing and Implementing the VIP CRM Strategy at the brand level
  • Building and Executing a VIP Communications Coverage Plan across key segments and customer scenarios
  • Overseeing and Developing CRM Journeys across all regions
  • Regular Tracking of CRM Communication Effectiveness and customer scenario performance
  • Analyzing Key Metrics together with analysts and aligning results across regions
  • Identifying Underperforming Journeys and initiating changes to improve their effectiveness
  • Ensuring a Unified Approach to VIP CRM processes and standards across regions
  • Sharing Successful Cases and Best Practices between regional teams
  • Sourcing, Analyzing, and Implementing best market solutions and practices in VIP CRM
  • Testing and Scaling Effective CRM Mechanics across regions
  • Coordinating with VIP Operations, Analytics, Product, and Other Teams to deliver CRM initiatives

Key facts

  • Remote from: Europe
  • Full time
  • Senior (5-10 years)
  • English

Hard skills

Other skills

  • Problem Solving

About the company

Risk.Inc logo

Risk.Inc

Gambling & Casinos

Smart risk is a crucial part of success. That’s why our team is paving the way in iGaming with unconventional solutions. Risk it all, win it all! Operating in 10 countries, we’re a global high roller in gambling and betting. We serve over 300k+ customers with 450+ employees across 20+ locations worldwide. Our mission is to innovate entertainment boldly, swiftly enter new markets, and establish profitable operations. The recent digital transformation of iGaming has turned its major players into tech giants. What groundbreaking changes lie ahead? At Risk.Inc, we won’t wait! Powered with a strong culture of initiative and ownership, we’ll lead the gambling pivot. Join our team of smart risk-takers on a quest to uncover the future!

Company details

Company typeSME
IndustryGambling & Casinos
Company size201 - 500

Links

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Job description

Company Description:

RISK inc: An International iGaming Company Pushing the Boundaries of Entertainment

Who We Are:

An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

Always Pushing the Boundaries? You Already Belong at RISK!

Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

Responsibilities

  • Developing and Implementing the VIP CRM Strategy at the brand level.

  • Building and Executing a VIP Communications Coverage Plan across key segments and customer scenarios.

  • Overseeing and Developing CRM Journeys across all regions.

  • Regular Tracking of CRM Communication Effectiveness and customer scenario performance.

  • Analyzing Key Metrics together with analysts and aligning results across regions.

  • Identifying Underperforming Journeys and initiating changes to improve their effectiveness.

  • Ensuring a Unified Approach to VIP CRM processes and standards across regions.

  • Sharing Successful Cases and Best Practices between regional teams.

  • Sourcing, Analyzing, and Implementing best market solutions and practices in VIP CRM.

  • Testing and Scaling Effective CRM Mechanics across regions.

  • Coordinating with VIP Operations, Analytics, Product, and Other Teams to deliver CRM initiatives.

Additional Information

Our Benefit Cafeteria is Packed with Goodies:

  • Children Allowance

  • Mental Health Support

  • Sport Activities

  • Language Courses

  • Automotive Services

  • Veterinary Services

  • Home Office Setup Assistance

  • Dental Services

  • Books and Stationery

  • Training Compensation

  • And yes, even Massage!

Ready to Take the Leap?

Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what's possible in the iGaming industry.

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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