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Organic Search Strategist

Role overview

Qualifications

  • Minimum of 1-3 years of experience in an SEO-based role with client facing experience
  • Experience working with Ecommerce clients
  • Familiarity and proficiency in data analysis and data visualization utilizing tools such as SEMRush, ahrefs, GSC, GA4, Screaming Frog
  • Foundational understanding of organic search elements such as on-page, technical, and off-page SEO

Responsibilities

  • Deliver all SEO and Content workflow on time while adhering to 100% completion of Power Digital processes each week
  • Proactively communicate strategy ideas and relevant updates to both internal and client teams
  • Stay updated on industry trends and best practices while educating clients on recommended actions and next steps
  • Effectively plan and communicate recommended SEO and Content strategy aimed at achieving client’s organic search goals

Key facts

Hard skills

Other skills

  • Problem Solving
  • Communication
  • Time Management
  • Organizational Skills

About the company

Power Digital Marketing logo

Power Digital Marketing

Marketing & Advertising

Power Digital is a growth marketing firm fueled by technology and driven by a talented team of consultative marketers, creatives, analysts and technologists. We ignite revenue growth and brand recognition for leading and emerging brands around the world. Marketing is no longer about a singular offer or what your brand presents visually. It’s a sprawling journey with countless touch points. Consumers shop with their values and gravitate towards brands they trust. They want to be a part of a tribe. A story. What’s more, the path to purchase needs to be fast, frictionless and personable. The media landscape is vastly different, too. Measurement is smarter but also harder than ever. Marketing should be a strategic business driver, a road that leads to profitable revenue growth and brand lift. We take the guesswork out of marketing, making the most from your investment so you get what you really care about: growth, handled from planning to execution. Our experienced team develops custom marketing playbooks fueled by your data, market trends and industry insights to set you apart from the competition, designed to drive revenue and brand lift. Our proprietary technology, nova, analyzes a company’s digital ecosystem using multiple first-party data sources to build informed and custom marketing plans. And, nova de-risks investments by optimizing capital allocation––putting marketers, operators and the investment community in a strategic seat at the table. When you know the customer journey, singular channels don’t matter because you’re building a strategic program. That’s what we are in the business of: igniting growth and brand recognition for the brands we are lucky to call our clients.

Company details

Company typeSME
IndustryMarketing & Advertising
Company size501 - 1000

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Job description

Who We Are:

Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.

For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work. 

As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another.

At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.

**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

A day in the life:

  • The Organic Search Strategist’s role is to create and execute on Organic Search strategies that align with the client’s KPIs. An Organic Search Strategist leads the SEO and Content strategy by evaluating the work we’ve completed to determine its effectiveness. They are responsible for meeting SEO and Content deliverable timelines and delivering high quality work. They adjust the strategy as needed in order to get the best results possible. The Organic Search Strategist clearly communicates what we’ve done, the impact it's had, and the direction of the ongoing strategy so that clients can see the value of our work and understand how it aligns with the client’s goals. They are a problem solver who can evaluate shifts in the Organic Search landscape. The Organic Search Strategist also looks for opportunities to collaborate with other channels to create an overall seamless cross-channel strategy

Responsibilities:

  • Deliver all SEO and Content workflow on time while also adhering to 100% completion of Power Digital processes each week (Asana, Slack, 15Five, etc.)
  • Proactively communicate strategy ideas, relevant updates (Algorithm Updates, ranking changes, traffic/revenue/lead gen changes) to both internal and client teams
  • Stay updated on industry trends and best practices while also educating clients on recommended actions and next steps, especially in regards to Algorithm Updates
  • Effectively plan and communicate recommended SEO and Content strategy that aims to achieve client’s organic search goals. Report on the impact of those strategies during monthly and quarterly reporting
  • Independently manage client accounts comprehensively with minimal senior support
  • Execute at least 80% of SEO and Content deliverables with high accuracy (little to no errors)
  • Proactively seek and implement organic search improvements to achieve client goals within the organic search channel
  • Collaborate within a team to develop organic search strategy roadmaps that support client goals and objectives
  • Employ AI technologies to enhance and optimize business processes
  • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Role Requirements:

  • Minimum of 1-3 years of experience in an SEO-based role with client facing experience
  • Experience working with Ecommerce clients
  • Familiarity and proficiency in data analysis and data visualization utilizing tools such as (but not limited to): SEMRush, ahrefs, GSC, GA4, Screaming Frog
  • Foundational understanding of organic search elements such as on-page, technical, and off-page SEO, along with SEO Content alignment to business goals and priorities
  • Excellent time management, prioritization and organizational skills for strategy planning, task delegation, and deliverable review
  • Proactive problem-solving ability, both in client-facing situations and internal scenarios, demonstrating a cooperative and strategic thinking mindset
  • Strong presentation skills to communicate insights and recommended actions effectively. Ability to tailor organic search storytelling for different audiences

Key Performance Indicators (KPIs):

  • Hit RPE success metric ($26k)
  • Below 10% Client Churn Rate
  • Range of the number of accounts (8-12)

Most Important Things (MITs):

  • Organic Search production work and strategy to help maintain strategic relationships with organic search clients
  • Ability to know when to pivot strategy and/or re-forecast goals if needed to help scale client’s business
  • Maintain professional communication and presentation skills (both internal and external) while showcasing strong problem solving ability

Benefits & Perks:

  • Base salary + commission opportunities
  • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
  • 401(k) plan - 4% employer contribution matching 
  • Unlimited Time Off available on day one
  • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
  • Fully flex work environment: full-remote, in-office, or hybrid 
  • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
  • Employee Assistance Program (EAP)
  • 12 observed United States national holidays + 2 mental health recharge days per year
  • Unlimited opportunities for growth & leadership within a rapidly growing firm
  • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
  • Quarterly awards including prize money and recognition for outstanding performance
  • Opportunities to be involved in company DEI initiatives

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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