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Sr. Technical Product Manager

Role overview

Qualifications

  • 6–10+ years of experience in product management, business intelligence, or analytics-focused roles
  • Deep expertise in Adobe Analytics, tag management systems (Adobe Launch, GTM), and BI tools (Tableau, Looker, or similar)
  • Strong understanding of event tracking, data instrumentation, and analytics frameworks
  • Experience working closely with data engineering teams and familiarity with data pipelines and structures

Responsibilities

  • Execute the F360 analytics roadmap, delivering dashboards, tagging implementations, and scalable data products aligned to business priorities
  • Build and optimize intuitive, high-performance dashboards using Adobe Analytics and BI tools to support KPI tracking and decision-making
  • Implement and maintain tracking frameworks across web and mobile platforms, ensuring accurate and consistent data collection
  • Partner with BI analysts and data engineers to refine metrics, data models, and reporting logic

Key facts

Hard skills

Other skills

  • Teamwork
  • Communication

About the company

Versant logo

Versant

Marketing & Advertising

Versant is an integrated branding firm that captures authentic experiences and connects with our clients’ target markets through storytelling. We are experts in finding and telling the organic, engaging story that draws the audience in to learn more. We refer to this approach as “Branding from the Inside Out.” It is the intersection of the consumer and employer brand, creating a branding solution that is creative, innovative and impactful. Its authenticity connects at a deep level, whether the audience is a business or consumer. With clients ranging from small businesses to global companies, Versant is known for turning “What if? Into wow!”

Company details

Company typeTPE
IndustryMarketing & Advertising
Company size2 - 10

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Job description

Company Description

VERSANT (Nasdaq: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates across four core markets: political news and opinion, business news and personal finance, golf, and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including CNBC, MS NOW, USA Network, Golf Channel, Oxygen, E!, SYFY, and Versant's sports division USA Sports, along with complementary digital assets including Fandango, Rotten Tomatoes, GolfNow and GolfPass.

Job Description

The Opportunity:

As a Senior Technical Product Manager, F360, you will play a critical role within the Digital Platforms & Ventures team, leading execution of Fandango’s analytics and data capabilities. Sitting at the intersection of product, data, and engineering, you will translate strategy into scalable analytics solutions that power monetization, marketing, and product decisions.

You will own delivery across dashboards, tagging frameworks, and AI-enabled analytics experiences—ensuring data is accessible, accurate, and actionable across the organization. Working from a defined roadmap, you will partner closely with BI, data engineering, and cross-functional stakeholders to bring the F360 analytics vision to life.

Why This Role Matters:
This role shapes how data drives decision-making at Fandango. By enabling self-service analytics and improving data quality and accessibility, you empower teams to move faster, optimize performance, and unlock growth opportunities.

Work Environment:
This is a remote role with opportunities for in-person collaboration (~10%) for team meetings, planning sessions, and key initiatives.

What You'll Do:

  • Execute the F360 analytics roadmap, delivering dashboards, tagging implementations, and scalable data products aligned to business priorities
  • Build and optimize intuitive, high-performance dashboards using Adobe Analytics and BI tools to support KPI tracking and decision-making
  • Implement and maintain tracking frameworks across web and mobile platforms, ensuring accurate and consistent data collection
  • Partner with BI analysts and data engineers to refine metrics, data models, and reporting logic
  • Support the development and integration of AI-enabled analytics capabilities, including automated insights and natural language querying
  • Ensure data quality, governance, and documentation across analytics systems and reporting solutions

Qualifications

What You Bring:

  • 6–10+ years of experience in product management, business intelligence, or analytics-focused roles
  • Deep expertise in Adobe Analytics, tag management systems (Adobe Launch, GTM), and BI tools (Tableau, Looker, or similar)
  • Strong understanding of event tracking, data instrumentation, and analytics frameworks
  • Experience working closely with data engineering teams and familiarity with data pipelines and structures
  • Proven ability to execute on analytics and data product roadmaps with strong attention to detail
  • Interest or experience in AI-driven analytics and data workflows

How We Do It at Versant:

  • Trust: You ensure accuracy, reliability, and integrity in all data products and analytics solutions
  • Teamwork: You collaborate effectively across product, engineering, marketing, and analytics teams
  • Transparency: You communicate clearly on requirements, trade-offs, and data definitions
  • Agility: You adapt quickly and iterate on analytics solutions in a fast-moving environment
  • Entrepreneurial Spirit: You proactively identify opportunities to innovate, including applying AI to enhance analytics capabilities

Why You’ll Love It Here:

  • Opportunity to shape the future of analytics and data-driven decision-making at Fandango
  • Work with modern BI tools and emerging AI-enabled analytics capabilities
  • Collaborative, cross-functional environment with strong technical and business partners
  • Competitive compensation, comprehensive benefits, and opportunities for growth
  • Remote-first flexibility with meaningful opportunities for in-person collaboration

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

For LA County and City Residents Only: VERSANT Media will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to candidateaccessibility@versantmedia.com.

VERSANT Media is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills, qualifications, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.

VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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