NBA Take-Two Social Producer

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Company Overview

NBAT2, a joint venture between the NBA and Take-Two Interactive, is a first-of-its-kind media brand for the hundreds of millions who love basketball-inspired pop culture worldwide. Our content will explore how basketball intersects with other lifestyle verticals, including fashion, music, art, gaming, travel, and more. At the heart of the brand are immersive events and a must-watch, competitive tour featuring NBA stars and influencers playing NBA2K, the world's second most popular sports franchise video game. From high-energy digital content to real-world activations, we’re building a new kind of entertainment brand with basketball at the heart of it all.

Position

The NBA Take-Two Social Producer will create high-impact, engaging content that examines basketball and sports through a comedic lens. You’ll concept, shoot, and/or edit videos for NBA R&D, NBA2KL and NBAT2 from start to finish—bringing ideas to life that are culturally relevant, emotionally resonant, and platform-native.

The ideal candidate is a sharp creative with strong production instincts and a fluent understanding of platform culture. You're equally comfortable behind a camera, in a timeline, and in the comments section.

This is a 3-month contract with possibility of a full-time conversion.

Key Responsibilities

• Concept, shoot, edit, and deliver short-form video and static content tailored for our TikTok, Instagram, and YouTube channels.

• Produce engaging video content from start to finish—concepting, shooting, editing, and delivery—tailored for each social platform enhanced with custom graphics, music, and sound design.

• Conceptualize, test, and host original social media franchises on camera.

• Collaborate with the Talent Team to develop formats that spotlight talent personality, align with brand voice, and resonate with platform audiences.

• Use video performance data to inform and optimize future content decisions.

• Manage creative briefs, production timelines, and asset delivery using AirTable.

• Manage creative briefs, productions, and asset delivery using AirTable.

• Use video performance data to optimize future content.

• Provide social coverage during key cultural/brand moments, which may require occasional travel, evening, or weekend availability.

Desired Qualifications & Requirements

• 2+ years of experience in content creation, social media, or a related field.

• Strong portfolio of engaging, high-performing short-form video content across platforms (please include social handles or work samples).

• Comfortability being on camera.

• Sharp creative instincts and a clear perspective on what drives video virality across TikTok, Instagram, YouTube Shorts, etc.

• Experience shooting & directing short form video content

• Proficiency in editing short-form content using Adobe Premiere Pro

• Deep knowledge of NBA players, teams, and culture—with an ability to integrate timely and relevant basketball references.

• Previous work with high profile talent a plus.

How to Apply:

Please submit your resume and a cover letter detailing your experience.

Take-Two Benefits:

Employees and/or eligible dependents may be eligible to participate in the following Company-sponsored employee benefit programs: medical; dental; vision; life/AD&D insurance; short term disability; tax advantaged accounts such as FSA, a 401(k) retirement plan; commuter benefits, and unlimited time off benefits that include vacation and sick time.

Salary Range:

$70,000-$90,000

Job Posting Title:

Employees currently are eligible to receive an annual discretionary performance bonus, awarded at the sole discretion of the Company and subject to any terms and conditions set by the Company. Employees and/or eligible dependents may be eligible to participate in the following Company-sponsored employee benefit programs: medical; dental; vision; life/AD&D insurance; short- and long-term disability; fertility and family-forming assistance; wellbeing allowance; educational assistance; mental health coaching/therapy; tax advantaged accounts such as HSA and healthcare/dependent care FSAs; a 401(k) retirement plan; and time off benefits that include vacation, sick time, and personal days.

We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.