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Global Head, Corporate Communications & Brand

Role overview

Qualifications

  • 10+ years experience in corporate communications, brand communications, public relations, executive communications, or global communications leadership within a B2B software, SaaS, enterprise technology, or complex solutions environment
  • Fluent English required; additional European languages, especially French, are a plus
  • Strong understanding of enterprise software sales environments, including long sales cycles, complex buying committees, partner ecosystems, and multi-product or multi-vertical positioning
  • Proven ability to connect communications and brand strategy to business outcomes, including market awareness, credibility, pipeline influence, customer engagement, executive influence, and brand strength

Responsibilities

  • Lead Centric Software’s global corporate communications and brand strategy, ensuring alignment with business goals, market positioning, and growth priorities
  • Manage, develop, and enable a high-performing global communications and brand team of five direct reports
  • Own the evolution, governance, and adoption of Centric’s Global Brand framework and external brand narrative
  • Partner with the CMO, executive leadership, and key stakeholders to define communications and brand priorities, align messaging globally, and support strategic business initiatives

Key facts

Hard skills

Other skills

  • Executive Presence
  • Collaboration
  • Strategic Thinking
  • Decision Making

About the company

CENTRIC SOFTWARE INC logo

CENTRIC SOFTWARE INC

Computer Software / SaaS

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutionsto plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products. • Centric PLM™,the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market. • Centric Planning & Pricing™, a cloud-native solution powered by Centric AI that unifies planning, pricing and inventory optimization, enabling retailers and brands to increase sell-through, improve margins and optimize inventory efficiency from pre-season through in-season execution. • Centric Market Intelligence™is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, driving up to a 12% increase in average initial price point. • Centric Visual Boards™pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time. • Centric PXM™, AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins. Learn more: https://www.centricsoftware.com/

Company details

IndustryComputer Software / SaaS
Company size501 - 1000

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Job description

About Centric Software:

Centric Software® is a global leader, providing an innovative and AI-enabled product-concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. We equip retail, fashion, luxury, footwear, outdoor, home and consumer goods brands with pioneering best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products. Our technology powers brands to streamline processes, drive efficiency and operate with confidence in an ever-changing market.

Our story is one of rapid growth, bold ideas and extraordinary opportunities. We’re here to challenge the status quo—and we’re looking for brilliant people who want to do the same. No matter where you are in the world, this is your chance to be part of something exceptional.

Global Head, Corporate Communications & Brand 

Location: Remote, France or UK  
Department: Marketing 
Reports to: Chief Marketing Officer

Direct Reports: 5 global employees within the Communications organization  

About the Role: 

Centric Software is looking for a Global Head, Corporate Communications & Brand to lead and evolve our global communications and brand strategy as we continue to scale. This is a senior leadership role for someone who understands that corporate communications today is not just about visibility, social presence, or press activity, it is about shaping brand perception, enabling business growth, strengthening market influence, and helping the company communicate clearly and consistently across markets, audiences, and channels. 

The Global Head, Corporate Communications & Brand will be responsible for positioning Centric Software’s brand in the market, strengthening our external voice, and ensuring our messaging reflects the value we bring to complex industries and enterprise customers. This person will partner closely with the CMO, executive leadership, regional teams, sales, and external partners to ensure communications and brand programs are aligned, business-driven, scalable, and impactful. 

We are looking for a collaborative, pragmatic, and hands-on communications and brand leader who enables teams and stakeholders rather than acting as a gatekeeper. The right person will bring structure and strategic direction, while also understanding that Centric moves quickly and values practical, down-to-earth execution. 

Key Responsibilities: 

  • Lead Centric Software’s global corporate communications and brand strategy, ensuring alignment with business goals, market positioning, and growth priorities. 

  • Manage, develop, and enable a high-performing global communications and brand team of five direct reports, balancing strategy, execution, empowerment, and cross-functional collaboration. 

  • Own the evolution, governance, and adoption of Centric’s Global Brand framework and external brand narrative, ensuring consistent, scalable application across regions, functions, partners, and market-facing channels. 

  • Partner with the CMO, executive leadership, and key stakeholders to define communications and brand priorities, align messaging globally, and support strategic business initiatives. 

  • Develop and execute executive visibility, thought leadership, public relations, media strategy, corporate storytelling, and external communications programs that strengthen Centric’s market influence. 

  • Create clear, compelling messaging for corporate announcements, campaigns, events, customer stories, executive communications, digital channels, and other market-facing initiatives. 

  • Serve as strategic communications and brand advisor to teams across marketing, sales, product, regions, and executive leadership, providing messaging frameworks, brand tools, and practical guidance. 

  • Drive communications initiatives that support measurable business outcomes, including market awareness, customer engagement, demand generation, brand credibility, and executive influence. 

  • Explore and leverage emerging technologies, including AI-enabled communication and content tools, to improve efficiency, scalability, consistency, and effectiveness across communication programs. 

  • Operate effectively in a fast-moving, international, matrixed organization with multiple stakeholders, priorities, and regional needs. 

Ideal Profile: 

The ideal candidate is an experienced corporate communications and brand leader with a strong background in B2B software, enterprise technology, or complex SaaS environments. They understand how to communicate the value of sophisticated software solutions sold into multi-buyer, multi-stakeholder ecosystems. 

They bring a modern view of communications and brand leadership, one that connects narrative, reputation, executive visibility, digital channels, brand governance, content, and business impact. They are forward-thinking and curious about how emerging technologies, including AI, can improve the way communications teams operate, scale, and measure impact. 

They are strategic but not theoretical, structured but not rigid, and senior enough to influence executives while remaining grounded and hands-on. They know how to bring clarity to complexity, move quickly, and focus on what makes practical business sense. 

Required Experience: 

  • 10+ years experience in corporate communications, brand communications, public relations, executive communications, or global communications leadership within a B2B software, SaaS, enterprise technology, or complex solutions environment. 

  • Fluent English required; additional European languages, especially French, are a plus. 

  • Experience owning or significantly contributing to global brand governance, brand frameworks, messaging standards, and brand adoption across regions, functions, and partner ecosystems. 

  • Experience working in international, matrixed organizations with distributed teams and multiple regional stakeholders. 

  • Strong understanding of enterprise software sales environments, including long sales cycles, complex buying committees, partner ecosystems, and multi-product or multi-vertical positioning. 

  • Proven ability to connect communications and brand strategy to business outcomes, including market awareness, credibility, pipeline influence, customer engagement, executive influence, and brand strength. 

  • Experience developing executive visibility, thought leadership, and leadership communications programs. 

  • Strong writing, messaging, and storytelling skills, with the ability to simplify complex ideas for different audiences. 

  • Ability to lead through influence, enabling teams and stakeholders rather than acting as a gatekeeper. 

  • Comfortable moving quickly, making practical decisions, and adapting in a high-growth, fast-paced environment. 

  • Curiosity and practical experience exploring modern communications tools, AI-enabled content solutions, or emerging technologies that improve communications efficiency, scalability, and impact. 

Centric Software provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status or genetic information. 

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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