Data Scientist - DyDx

At dYdX you'll have an opportunity to build state-of-the-art decentralized technologies that will redefine global financial markets. By joining us at this stage in our growth, you will help make fundamental decisions that will shape the course of dYdX. 

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RESPONSIBILITIES:

Growth Analytics

• Collaborate closely with marketing and other cross-functional teams to understand campaign strategies, lifecycle efforts, product usage metrics, and translate those into actionable data insights using tools like SQL and Mode

• Analyze growth funnels, campaign performance, and user cohorts to identify key acquisition and retention drivers to inform product decisions 

• Own attribution and cohort analyses across marketing channels to optimize user acquisition strategy

• Design and evaluate A/B tests and lifecycle marketing strategies to improve user conversion and engagement

Data Infrastructure & Enablement

• Design and maintain scalable data pipelines and structured models in the data warehouse (e.g., using SQL) to power marketing dashboards, campaign tracking, and self-serve analytics

• Build pipelines for blockchain transaction, order book, and market participant data to support analysis of user behavior, product engagement, and market dynamics relevant to growth strategies

• Own and evolve marketing dashboards with KPIs, data visualization with strong story telling, etc. to influence marketing and product decisions for Senior Leadership

• Ensure high data quality and consistency by implementing validation, monitoring, and documentation standards; establish strong data governance practices across marketing and growth analytics

• Help instill a data-first culture by making tools and metrics intuitive, reliable, and accessible. Provide guidance to teammates on how to use and interpret data

• Continuously enhance data infrastructure by optimizing systems, evaluating new tools, and promoting data best practices across the organization

• Work closely with cross-functional teams to understand data requirements and deliver solutions that meet business needs