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AI Content Operations Manager - UK

Role overview

Qualifications

  • 5+ years of experience across content marketing, campaign marketing, editing or a related field, preferably within B2B SaaS or technology.
  • Demonstrable experience using generative AI tools in a professional marketing environment.
  • Experience building AI workflows, automations, agents or repeatable content production systems.
  • Excellent writing, editing and editorial judgement across multiple formats and audiences.

Responsibilities

  • Design, build and continuously improve AI agents, automations and workflows for content creation, adaptation, approval and distribution.
  • Review and edit all marketing content using your best judgement and taste, and subject matter expertise.
  • Create and deploy content across social media, paid advertising, blogs, website pages, GEO, email, video, executive communications, internal communications and external communications.
  • Own the day-to-day operation of Insider One’s AI-powered content engine.

About the company

Insider. logo

Insider.

Computer Software / SaaS

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

Company details

Company typeLarge
IndustryComputer Software / SaaS
Company size1001 - 5000

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Job description

Before jumping into all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. 

Our story began with six desks and a vision to create a single platform to make industry-first technologies and emerging channels accessible to marketers worldwide. Today, Insider One is powered by 1,500+ team members representing 50+ nationalities across 30+ offices.  With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. 

We recently raised one of the largest funding rounds in the industry, a $500M Series E led by General Atlantic. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 2000+ customers from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Nike, L’Oreal, Singapore Airlines, Nestlé, Nissan, Lenovo, Puma, IKEA, Allianz, Domino's, and the list goes on.

Insider One was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world. Loved by customers, recognized by analysts, we are the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need. Don’t just take our word for it — see for yourself. We consistently outperform and continue our leadership, and the results speak for themselves.

From day one, Insider One’s mission has not only been to build a world-class product company, but also to create one of the most socially progressive technology communities in the world. Through our social responsibility initiatives like 100 Social Responsibility Projects, AI Training for Teachers, Code Academy, SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact on our communities across 30+ countries, driving initiatives in health, education, farming, animal rights, and increasing women’s representation in STEM.

Behind all these achievements is an exceptionally talented, visionary team of overachievers that moves fast and agile, creating cutting-edge products, and focuses on making an impact. If you want to be a part of this journey, just keep reading.


What we’re looking for

We’re looking for a curious, creative and highly organized AI Content Operations Manager to help build the next generation of Insider One’s global content marketing function.

Reporting to the VP, Marketing, Brand and Communications, you will act as both the architect and operator of our AI-powered content engine. You will design the agents, automations and workflows that help us create high-quality content faster and deploy it consistently across the business.

This is not a traditional content marketing role. You will combine strong editorial judgement, campaign thinking and hands-on AI expertise to deliver content across social media, video, blogs, GEO, executive communications, internal communications, external communications and integrated campaigns.


What You Will Do
  • Design, build and continuously improve AI agents, automations and workflows for content creation, adaptation, approval and distribution.
  • Review and edit all marketing content using your best judgement and taste, and subject matter expertise. 
  • Create and deploy content across social media, paid advertising, blogs, website pages, GEO, email, video, executive communications, internal communications and external communications.
  • Own the day-to-day operation of Insider One’s AI-powered content engine.
  • Develop reusable prompts, templates, knowledge bases and content frameworks that improve speed, quality and consistency.
  • Plan and execute integrated campaigns in collaboration with Brand, Design, Product Marketing, Demand Generation, PR, Regional Marketing and other teams.
  • Repurpose and personalize core content across different channels, formats, audiences and regions.
  • Maintain strong editorial standards, ensuring AI-assisted content is accurate, relevant, on-brand and commercially effective.
  • Establish practical governance and quality assurance processes for AI-generated content.
  • Evaluate new AI tools and identify opportunities to improve productivity across the wider marketing organisation.
  • Measure content and workflow performance, using insights to improve output and efficiency continuously.
  • Roll up your sleeves and execute, moving confidently between strategy, systems building, editing and execution.

  • What You Will Need
  • 5+ years of experience across content marketing, campaign marketing, editing or a related field, preferably within B2B SaaS or technology.
  • Demonstrable experience using generative AI tools in a professional marketing environment.
  • Experience building AI workflows, automations, agents or repeatable content production systems.
  • Excellent writing, editing and editorial judgement across multiple formats and audiences.
  • Strong understanding of campaign development and cross-channel content delivery.
  • Experience working with senior executives and translating complex ideas into clear, compelling communications.
  • Knowledge of SEO, GEO and modern content performance best practices.
  • Excellent project management skills and the ability to manage multiple priorities in a fast-paced global environment.
  • Strong stakeholder management skills and a collaborative approach to working across teams.
  • A systems mindset, with the curiosity and confidence to experiment, learn and challenge existing ways of working.
  • Familiarity with APIs, automation tools, AI platforms or marketing technology is an advantage.
  • Comfortable balancing automation with human creativity, judgement and accountability.
  • We aren't just hiring for a position; we are hiring for a mission — a mission to build a lasting legacy that will set the benchmark for the most progressive tech companies out there. 

    To do this, we are looking for exceptional talent to join a community of good-hearted individuals who take high ownership and are relentlessly driven to go the extra mile.

    If this sounds like who you are and where you aspire to be, we are excited to meet you.


    We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

    Please follow Insider One on LinkedIn, Instagram, X, Facebook and Medium!

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    MR

    Marcus Rivera

    Chief Revenue Officer

    m.rivera@company.com
    linkedin.com/in/marcusrivera
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