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Manager, Regional Marketing EMEA and APAC

Addepar

Role overview

Qualifications

  • Extensive experience in B2B financial services marketing
  • Strong understanding of the EMEA and APAC marketing landscape
  • Deep expertise in digital marketing channels (SEO, SEM, content marketing, social media, etc.)
  • Fluency in English, with additional European languages a plus

Responsibilities

  • Develop and drive a data-driven marketing strategy aligned with global business objectives
  • Own the development and execution of localised marketing campaigns across all channels
  • Develop and maintain relationships with Sales leadership across EMEA and APAC
  • Track, measure and report on the success of marketing campaigns and programs

Key facts

Hard skills

Digital Marketing Search Engine Optimization Content Marketing Social Media Lead Generation Market Analysis Speech Fluency

Other skills

  • Collaboration
  • Communication
  • Problem Solving
  • Adaptability

About the company

Addepar logo

Addepar

Investment Management

Addepar is a global technology and data company that helps investment professionals provide the most informed, precise guidance for their clients. Hundreds of thousands of users trust Addepar to empower smarter investment decisions and better advice. With a client presence in more than 40 countries, Addepar’s platform aggregates portfolio, market and client data for over $4.5 trillion in assets. Addepar’s open platform integrates with more than 100 software, data and services partners to deliver a complete solution for a wide range of firms, use cases and geographies. Addepar embraces a global flexible workforce model with offices in Silicon Valley, New York City, Salt Lake City, Chicago, London, Dublin, Edinburgh, Scotland and Pune, India.

Company details

Company typeSME
IndustryInvestment Management
Company size501 - 1000

Links

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Job description

Who We Are

Addepar is a global data and AI platform empowering investment professionals to turn complex financial information into actionable intelligence. Addepar unifies portfolio, market and client data in a total portfolio view and delivers AI-powered insights within investment and client workflows. More than 1,400 firms in nearly 60 countries use Addepar to manage and advise on nearly $9 trillion in assets. Its open platform integrates with nearly 650 software, data and consulting partners to power end-to-end investment operations across firms of all sizes and complexity. Addepar supports clients worldwide with offices in New York City, Salt Lake City, London, Edinburgh, Pune, Dubai, Geneva, Singapore and São Paulo. 

The Role

Addepar is seeking a passionate and data-driven Manager, Performance Marketing EMEA/APAC to drive our brand awareness and market expansion across the regions. This is an exciting opportunity for a marketing strategist to build and implement a regional marketing strategy that fuels Addepar's continued growth. This leader will be responsible for developing and driving a comprehensive marketing strategy tailored for the EMEA and APAC regions. This position will drive all digital, paid, and traditional marketing for the regions, and play a key role in shaping Addepar's brand image and market presence. 

Applicants must have, and maintain, the right to work in the United Kingdom from the first day of employment. Please note that visa sponsorship is not available for this role.

What You’ll Do

  • Develop and drive a data-driven marketing strategy aligned with global business objectives, tailored to regional needs
  • Own the development and execution of localised marketing campaigns across all channels (digital, content, etc.) to drive brand awareness, lead generation, and pipeline growth.
  • Develop and maintain relationships with Sales leadership across EMEA and APAC 
  • Collaborate closely with regional sales, client management, services and partner teams to understand market needs, develop effective marketing programs, and achieve shared goals
  • Track, measure and report on the success of marketing campaigns and programs, and provide data-driven insights to optimise performance
  • Stay abreast of industry trends and competitor activity in the EMEA and APAC wealth management technology spaces

Who You Are 

  • Extensive  experience in B2B financial services marketing, with a consistent track record of success in driving growth within the financial technology or wealth management industry
  • Strong understanding of the EMEA and APAC marketing landscape having demonstrable experience establishing brands in the region
  • Ability to translate marketing goals into measurable return on investment and contribute to the achievement of overall business objectives
  • Deep expertise in digital marketing channels (SEO, SEM, content marketing, social media, etc.)
  • Ability to collaborate with global teams
  • Fluency in English, with additional European languages a plus

Our Values 

  • Act Like an Owner - Think and operate with intention, purpose and care. Own outcomes.
  • Build Together - Collaborate to unlock the best solutions. Deliver lasting value. 
  • Champion Our Clients - Exceed client expectations. Our clients’ success is our success. 
  • Drive Innovation - Be bold and unconstrained in problem solving. Transform the industry. 
  • Embrace Learning - Engage our community to broaden our perspective. Bring a growth mindset. 

In addition to our core values, Addepar is proud to be an equal opportunity employer. We seek to bring together diverse ideas, experiences, skill sets, perspectives, backgrounds and identities to drive innovative solutions. We commit to promoting a welcoming environment where inclusion and belonging are held as a shared responsibility.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

PHISHING SCAM WARNING: Addepar is among several companies recently made aware of a phishing scam involving con artists posing as hiring managers recruiting via email, text and social media. The imposters are creating misleading email accounts, conducting remote “interviews,” and making fake job offers in order to collect personal and financial information from unsuspecting individuals. Please be aware that no job offers will be made from Addepar without a formal interview process. Additionally, Addepar will not ask you to purchase equipment or supplies as part of your onboarding process. If you have any questions, please reach out to ta-operations@addepar.com.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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