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Growth & Marketing Lead at Modern Pediatrics

Role overview

Qualifications

  • Creative + analytical mindset
  • Strong execution skills with a solid work ethic
  • Experience in testing ideas for growth
  • Previous experience in a creative agency, consumer brand, or high-growth startup

Responsibilities

  • Ownership of overall growth and marketing strategy
  • Developing new city go-to-market strategy
  • Management of campaigns across digital and traditional channels
  • Measuring success through reporting and analytics

Key facts

Other skills

  • Creativity
  • Analytical Thinking
  • Strong Work Ethic

About the company

Modern Pediatrics logo

Modern Pediatrics

Medical Practices & Clinics

Modern Pediatrics (MP) is a primary care pediatrics practice that was founded on the singular goal of creating the very best possible experience imaginable for children and their families. Following this goal as our North Star, we developed a unique care model that includes the following: - All well-child and illness care occurs in the patient’s home - 24/7 accessibility through virtual care (text message, phone, video visit) - High-quality, evidence-based care, using the most up to date research available - Thoughtful, empathic relationship building, which creates a profound depth of connection with our families - Membership pricing which makes this service available to the broadest range of families possible, not just the wealthy - Tech-forward approach to everything we do for our patients and families

Company details

Company typeSmall startup
IndustryMedical Practices & Clinics
Company size2 - 10

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Job description

About Us

Modern Pediatrics (MP) is half tech startup, half pediatrics practice – we were founded on the singular goal of creating the best possible experience imaginable for children, their families, and providers. Following this goal as our north star, we’ve developed a unique care model in pediatrics:

  • All well-child and sick care occurs in the patient’s home
  • 24/7 accessibility through virtual care (text message, phone, video visit)
  • Membership pricing which makes the service available to the broadest range of families possible, not just the wealthy

After launching in Austin during the pandemic, we've found that families absolutely love this model of care! You can find some of our patient reviews here to get a better feel.

With MP’s early success, healthy funding has followed and we’ve already expanded to Dallas, with the ambitious goal of serving families across the country.

About This Role

As our Growth & Marketing Lead you’ll be instrumental in MP’s transformation from a Texas success story to a national sensation. You’ll be working closely with the company’s CEO, Andrew O’Hara, and leading all initiatives related to the growth of the business.

Here’s a sampling of your areas of responsibility:

  • Ownership of overall growth & marketing strategy
  • New city go-to-market strategy
  • Campaign management across digital and traditional channels
  • Community partnerships and events
  • Measuring success through reporting & analytics
  • Managing external agency & design partners
  • Creative execution & copywriting
  • Budget allocation across channels
  • Growth experiments
  • Customer surveys & interviews

About You

  • Creative + analytical – you pride yourself on your ability to strike the rare balance between creativity and analytical thinking
  • Execution machine – you love getting things done and have always impressed your colleagues with your work ethic
  • Testing, testing, testing – you’re constantly testing new ideas and appreciate both incremental gains that compound over time, as well as outright home-runs
  • Ownership mindset – you set ambitious goals, spin up initiatives from scratch, and insist on owning the outcomes, both good and bad
  • Previous experience – you may have worked at a creative agency, a consumer brand, or a high-growth startup. Bonus: you have direct experience building a national brand through local market activations

Benefits

  • Equity
  • Medical / dental / vision
  • Generous PTO
  • 401k

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MR

Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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