SEO Specialist

SEO Specialist

Overview:

We are seeking an SEO Specialist to support the SEO & Content Manager in optimizing HVAC and home services websites. This role focuses on keyword research, SEO audits, content writing, and collaboration with the team to improve rankings, increase organic traffic, and enhance overall website performance.

Key Responsibilities

• Conduct keyword research and optimize website content, metadata, and internal linking.

• Write SEO-friendly content, including service pages, blog posts, and location pages.

• Use ChatGPT and AI tools to generate high-quality, natural-sounding content.

• Assist in technical SEO tasks, such as page speed optimization and schema markup.

• Collaborate with web developers to implement SEO-related technical improvements.

• Monitor Google Analytics (GA4), Search Console, and SEO tools to track performance.

• Stay updated on Google algorithm changes and industry trends.

Required Skills & Competencies

• Fluent in English (spoken and written) with strong communication skills.

• SEO best practices knowledge and experience with Google Analytics, Search Console, and SEO tools.
• Strong writing skills for SEO content creation.
• Basic HTML, CSS, and WordPress skills required.
• Ability to use AI tools to enhance content quality and productivity.