Pair Team is a public benefit company reimagining care for the safety net. As an AI-enabled medical group for Medicaid and Medicare, we deliver medical, behavioral, and social care by integrating shelters, pantries and other community-based organizations into our whole-person model. As California’s largest complex care provider, we’ve proven our impact to reduce avoidable emergency care, including a 52% and 26% reduction in ER visits and hospitalizations respectively. Once scaled nationally, our approach would save tax payers $150B per year.
With our years of experience and vast data collected, we are now building an AI platform that embeds social work agents across the safety net to truly unify our fragmented healthcare and welfare system. By scaling our country’s frontline medical and social services workforce, we aim to bring high-touch care to everyone.
At Pair Team, we’re not just delivering care—we’re transforming it. We’re building a future where high-touch, community-driven care is accessible to everyone, especially the most underserved.
As Director of Product Marketing, you will own how Pair Team connects its product to the people we serve. You sit at the intersection of product, growth, and the patient across our service lines and programs within Medicaid and Medicare and you own the work that turns a powerful care platform into patients who enroll, engage, and stay. You are the voice of the patient inside the company and the voice of the product in the market.
This is a hands-on role for someone who loves both the craft and the evidence behind it. You will build a deep, research-backed understanding of who our patients are and what they need, translate it into sharp positioning and messaging, and turn that into the welcome, onboarding, and lifecycle experiences that drive activation and retention. You will own the message architecture that our paid media, brand, care teams, and AI care advocate all draw from, and you will raise the bar on every patient-facing touchpoint.
You will be the two-way bridge between product and patient, translating what we build into language that resonates, and carrying patient insight and friction back into the roadmap so that we build the right things. You will partner closely with Product and Growth on go-to-market for new features and service lines, with Performance Marketing and Brand & Creative on the positioning and creative that lift conversion and lower acquisition cost, and with Clinical and Operations on patient experience and satisfaction. You will protect compliance and patient trust at every step.
This is a fully remote position reporting to the SVP of Growth & Marketing.
Patient & Market Insight
Positioning, Messaging & Narrative
Patient Experience & Lifecycle Marketing
Product Partnership & Go-to-Market
Lead with integrity: We keep our commitments and take responsibility for our actions. We are dependable and choose authenticity over perfection.
Embrace challenges: We leave our egos at the door and step forward into discomfort instead of back into safety. We help each other to learn and provide feedback using candor and kindness.
Break through walls: We go the extra mile for our patients, partners and one another, and we run toward hard things. We are resilient in our push for consistent improvement and challenge the status quo.
Act beyond yourself: We build each other up and respect boundaries. We seek first to understand and assume positive intent.
Care comes first: We hold ourselves to the highest standards for our patients. We are relentless in the pursuit of our mission, and ensure that we are taking care of ourselves in order to care for others.
Because We Value You
Pair Team is an Equal Opportunity Employer. At Pair Team, we value diversity and strive to provide an inclusive environment for all applicants and employees. All applicants will be considered without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, marital status, age, disability, political affiliation, military service, genetic information, or any other characteristic covered by federal, state, or local law.
Pair Team participates in E-Verify to verify employment eligibility for new hires.
Any offer of employment at Pair Team is conditioned upon passing a pre-employment background check. Following a conditional job offer, candidates will undergo comprehensive employment background checks, including; criminal history, reference checks, and driving records if a role requires vehicle use.
We do not conduct any TA business outside of our @pairteam.com emails. If you’re ever concerned about spam or fraudulent activity, please reach out to recruiting@pairteam.com.
Note: Please be aware that while we sincerely appreciate your interest, due to the high volume of requests, we're unable to respond to general position inquiries via email. To apply for a position with us, please submit your application for the role you are interested in. Our team regularly reviews applications and will reach out to candidates whose qualifications align with our current openings listed below. Thank you!
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