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Regional Sales Manager

Role overview

Qualifications

  • Bachelor’s degree in management or a technical field preferred
  • Minimum of five years of experience in technical field sales; nuclear industry experience is a plus
  • At least three years of management experience, ideally in a manufacturing environment
  • Strong interpersonal, verbal, and written communication skills

Responsibilities

  • Drive annual growth in orders and sales revenue within the assigned region
  • Develop and execute sales strategies by identifying key decision-makers
  • Maintain deep knowledge of product lines and their applications
  • Build and sustain strong relationships across site-level departments and corporate offices

Key facts

Other skills

  • Microsoft Office
  • Training And Development
  • Collaboration
  • Communication
  • Time Management
  • Teamwork
  • Problem Solving

About the company

Crane Company logo

Crane Company

Industrial Machinery Manufacturing

Crane employees share a proud 150-year-plus history of doing business the right way—treating people fairly, dealing honestly and ethically with customers, suppliers, and shareholders, and working hard to meet or exceed the expectations of customers. They also share a fascinating history of innovation dating from the early years of the Industrial Revolution to the current era of technology-driven product development and improvement. Crane is committed to the highest standards of business conduct. We strive to create value for all our stakeholders with a highly disciplined approach to materially strengthening our businesses through successful implementation of the Crane Business System, through strategic linkages among our businesses, and through utilization of strong free cash flow for strategic acquisitions.

Company details

IndustryIndustrial Machinery Manufacturing
Company size5001 - 10000

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Job description

Business Unit and Position Summary:

Crane Valve Services, part of Crane Co.’s Process Flow Technologies Segment, delivers advanced valve solutions tailored for the nuclear industry. As a division of the U.S.-based multinational Crane Co., renowned for its precision-engineered products in specialized markets, Crane Valve Services offers a full suite of services including valve supply, diagnostics, testing equipment, and technical training. With a proven track record dating back to 1956, Crane Nuclear continues to be a trusted partner in addressing the nuclear sector’s most demanding valve challenges.

www.craneco.com  www.cranenuclear.com

The Regional Account Manager is responsible for building and maintaining customer relationships within a specific territory. This role involves understanding customer needs to shape business solutions and providing sales support across various segments, including services, diagnostic equipment, valve and valve parts, and training. This position is instrumental in driving revenue growth and profitability, while also managing training initiatives, sales forecasting, project delivery, and strategic business planning.  They collaborate closely with internal teams such as Customer Service, Business Line Management, and executive leadership to ensure effective decisions around product promotion, pricing, and placement. The position reports directly to the Director of Sales and Marketing. This high-travel role operates from a home office with preferred Southeast locations of Jackson, MS, Orlando, FL, Kenner, LA or Richmond, VA. Consideration also given to Chicago, IL.

Principle Responsibilities:

  • Drive annual growth in orders and sales revenue within the assigned region.
  • Develop and execute sales strategies by identifying key decision-makers and aligning value propositions to customer applications.
  • Maintain deep knowledge of product lines and their applications, including valves, valve parts, testing equipment, training, and services.
  • Build and sustain strong relationships across site-level departments and corporate offices.
  • Identify and manage sales opportunities using Salesforce.com; ensure CRM data is current and accurate.
  • Conduct regular site visits—minimum five per month—and ensure quarterly coverage of all sites in the territory.
  • Organize and lead product demonstrations and Lunch & Learn sessions to educate end users.
  • Support new product development and integration efforts in collaboration with vertical leaders.
  • Monitor competitive activity and market trends; report insights to internal stakeholders.
  • Collaborate with Marketing to identify promotional opportunities such as trade shows and industry events.
  • Translate customer needs into technical solutions; resolve issues by coordinating with internal departments.
  • Champion the use of Crane Business System (CBS) and Sales Excellence tools to drive continuous improvement.
  • Participate in strategic planning and monthly strategy deployment meetings; update relevant metrics.
  • Provide feedback to Business Line Managers and VPGMs on adjacent market opportunities.
  • Understand and support inside sales processes and expectations.
  • Ensure customer satisfaction through responsive service and issue resolution.
  • Stay informed on global industry developments and competitive intelligence.

Qualifications/Experience:

  • Bachelor’s degree in management or a technical field preferred.
  • Minimum of five years of experience in technical field sales; nuclear industry experience is a plus.
  • At least three years of management experience, ideally in a manufacturing environment.
  • Strong interpersonal, verbal, and written communication skills with the ability to build relationships and maintain professionalism under pressure.
  • Proven ability to differentiate products and articulate value propositions to win competitive orders.
  • Excellent listening skills with the ability to translate customer needs into effective solutions.
  • High-energy, self-starter with a competitive mindset and a servant leadership approach.
  • Effective time-management and organizational skills; disciplined in maintaining a travel schedule.
  • Ability to handle complex situations calmly and deliver thoughtful, data-driven recommendations.
  • Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
  • Quick learner with a collaborative, team-oriented mindset.
  • Strong sense of urgency and responsiveness to customer inquiries and issues.
  • Ability to maintain constructive relationships internally and externally, even in challenging circumstances.

Additional Comments:

  • Complete all assigned tasks as directed.
  • Travel required approximately 75% of the time, including day and overnight trips; typically 1–2 site visits per week (3–4 days), across 3 weeks per month.
  • Must be capable of air travel.
  • Set and achieve short- and mid-term goals in alignment with the Annual Performance Appraisal.

Interactions:

  • Primary interactions are with site management teams, with additional collaboration across internal peers such as Inside Sales, Customer Service, Business Line Managers, and VP/GM leadership.

#LI-SM1

#NUCLEAR

target 128k base

This description has been designed to indicate the general nature and level of work being performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Crane Company. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, gender, sexual orientation, general identity, national origin, disability or veteran status.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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