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Social Media Contractor – FloCollege

Key Facts

Remote From: 
Freelance
English

Other Skills

  • Communication
  • Collaboration
  • Time Management
  • Creativity

Roles & Responsibilities

  • Proven experience managing or contributing to social media accounts, preferably in sports or live-event environments
  • Strong understanding of platform best practices, trends, and algorithms—especially for live and short-form content
  • Experience with content creation tools, including graphic design and video editing (e.g., Adobe Suite, CapCut, Canva, etc.)
  • Knowledge of college athletics (softball, baseball, basketball, football, etc.) strongly preferred

Requirements:

  • Create weekly content across your assigned region, including stat graphics, short-form video, written posts, and storytelling features
  • Execute real-time social media coverage during live events, with a strong emphasis on nights, weekends, and high-volume competition windows
  • Produce and publish platform-native content for Instagram, TikTok, X, Facebook, and YouTube (posts, clips, Stories, Reels, Shorts, etc.)
  • Track and analyze performance metrics to inform content decisions and improve future coverage

Job description

FloSports is the leading digital platform for underserved sports, combining live and on-demand streaming, original programming, data, and technology to help sports grow their audiences and build sustainable businesses, from youth to professional levels. By bringing thousands of events and communities onto one platform, Flo creates scale where none previously existed, connecting passionate fans with the sports they love while giving athletes, organizers, and rights holders the tools to reach and engage a global audience.

Flo streams more than 50,000 live events annually across sports, including motorsports, wrestling, hockey, track & field, cheer, jiu-jitsu, NCAA Division II and III athletics, and more. We’re looking for people who are passionate about sports, embody accountability, collaboration, curiosity, positivity, grit, and excellence, and are motivated to help grow and elevate the communities we serve.

THE ROLE:

FloCollege is the authentic home for small school college athletics, delivering live events, highlights, and storytelling that help grow our sports every day.

As we expand our content footprint, we are seeking three Regional Social Media Contractors (East, South, Midwest/West) to drive weekly content creation and real-time coverage across our platforms.

This role is ideal for a fast, creative social media professional who thrives in live environments, understands how to capture moments as they happen, and can translate live competition into engaging, platform-native content that drives audience growth and monetization.

RESPONSIBILITIES:

  • Create weekly content across your assigned region, including stat graphics, short-form video, written posts, and storytelling features

  • Execute real-time social media coverage during live events, with a strong emphasis on nights, weekends, and high-volume competition windows

  • Support multi-team and championship-style events through pre-event buildup, live posting, and post-event recaps

  • Produce and publish platform-native content for Instagram, TikTok, X, Facebook, and YouTube (posts, clips, Stories, Reels, Shorts, etc.)

  • Collaborate with FloCollege editorial and video teams to align social coverage with broader programming and content strategies

  • Optimize content for each platform to maximize engagement, reach, and traffic

  • Support organic monetization and syndication goals through social execution, event awareness, and audience growth

  • Edit and publish short-form video quickly and efficiently during live events

  • Monitor and engage with the FloCollege community in real time (comments, messages, mentions)

  • Track and analyze performance metrics to inform content decisions and improve future coverage

  • Build and maintain relationships with athletes, teams, and influencers across your region

  • Travel to select campuses and events for on-site coverage and content creation

KNOWLEDGE, SKILLS AND ABILITIES:

  • Proven experience managing or contributing to social media accounts, preferably in sports or live-event environments

  • Strong understanding of platform best practices, trends, and algorithms—especially for live and short-form content

  • Experience with content creation tools, including graphic design and video editing (e.g., Adobe Suite, CapCut, Canva, etc.)

  • Ability to work nights, weekends, and extended hours aligned with the live sports calendar

  • Strong writing skills with a clear sense of voice, tone, and storytelling

  • Ability to edit and publish video quickly under tight deadlines

  • Analytical mindset with experience using performance data to guide content strategy

  • Highly organized, self-motivated, and comfortable working independently in fast-paced environments

  • Knowledge of college athletics (softball, baseball, basketball, football, etc.) strongly preferred

ADDITIONAL DETAILS:

  • Remote (U.S.-based preferred; regional travel required)

  • Contract Duration - 12 months

OUR COMMITMENT TO DIVERSITY:

FloSports exists to elevate the communities, athletes, and sports that have too often been overlooked. That mission starts with our own team. We believe that a diverse, inclusive workplace—one where different perspectives are sought out, heard, and valued—is essential to building a company that can truly serve the full spectrum of sports fans.

We are committed to creating a fair and equitable environment where people from all backgrounds can thrive. To help mitigate bias and expand opportunity, FloSports uses a blind recruiting process that supports more objective, inclusive hiring decisions. We’re intentional in our practices because we believe the best ideas and innovations come from teams that reflect the diversity of the world around us.

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