Business Development Representative Fed/SLED - HP:

About MarketStar:  

In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the globe through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people, and support them through mentorship, leadership, and career-development programs. We provide service and support to our communities through the MarketStar Foundation.   

Our exceptional team is the cornerstone of MarketStar's accomplishments. We are proud of our award-winning workplace culture and to be named a top employer in our industry. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we all work together to drive innovation and success.   

We are excited to have you apply to join our MarketStar team and can’t wait to discuss how we can help you find growth!   

About the Business Development Representative Fed/SLED - HP: 

The Business Development Representative (BDR) – Fed/SLED is responsible for identifying, qualifying, and advancing sales opportunities within the federal, state, local, and education market. This role is primarily focused on following up with leads generated through events such as trade shows, conferences, webinars, and partner programs, with the goal of converting interest into qualified pipeline for the sales team. 
 
In addition to working event-generated leads, this role will also support proactive outbound prospecting to identify and engage new contacts within target accounts. The ideal candidate is comfortable with high-volume outreach, strong discovery conversations, and navigating the unique buying dynamics of the Fed/SLED market. This person should be organized, self-motivated, and able to turn early-stage interest into meaningful opportunities for the broader sales organization. 

Location: US - Remote  

What will you do? 

• Follow up quickly and consistently with leads generated from events, field marketing activities, webinars, and partner programs. 

• Qualify leads by identifying business need, timeline, decision-making process, use case, and fit within the Fed/SLED market. 

• Conduct outbound prospecting to uncover new opportunities within target federal, state, local, and education accounts. 

• Use phone, email, LinkedIn, and other approved tools to engage prospects and drive meaningful conversations. 

• Schedule qualified meetings and hand off validated opportunities to the appropriate sales team members. 

• Maintain accurate and timely activity tracking, lead status updates, and notes within CRM systems. 

• Partner closely with sales and marketing stakeholders to align follow-up strategy, messaging, and campaign priorities. 

• Tailor outreach and discovery conversations to the procurement complexity, priorities, and language common in Fed/SLED environments. 

• Meet or exceed key performance metrics related to outreach activity, lead conversion, meeting generation, and pipeline contribution. 

• Continuously refine messaging, qualification approach, and prospecting strategies based on campaign results and market feedback. 

What you will need to succeed?    

• Experience in business development, lead qualification, inside sales, or outbound prospecting. 

• Ability to manage a high volume of outreach while maintaining strong attention to detail and follow-through. 

• Strong verbal and written communication skills, with the ability to build credibility quickly with prospects. 

• Confidence in discovery conversations and the ability to identify legitimate business needs and opportunity fit. 

• Familiarity with the Fed/SLED market and public sector buying environments. 

• Ability to prospect into new accounts and build pipeline in addition to working inbound or event-sourced leads. 

• Strong organizational skills and comfort managing multiple lead sources and priorities. 

• Experience using CRM and sales engagement tools to manage pipeline activity and track performance. 

• A self-starter mindset with a high level of accountability, coachability, and resilience. 

• Ability to work cross-functionally with sales, marketing, and program stakeholders in a fast-paced environment. 

What We Offer:   

In our commitment to our “We Care” value, we believe in providing employees with valuable mental and physical well-being benefits including:    

• Structured learning and career development programs  

• Mental health program  

• Generous Paid Time Off policy   

• Paid medical leave  

• Child/Dependent care reimbursement   

• Education reimbursement  

• 401k match, hardship loan program, access to financial wellness advisor   

• Comprehensive healthcare coverage including medical, dental, and vision   

Compensation Range: $40,000.00 - $50,000.00 USD

The hourly pay range for this position is between $19.23 and $21.63 USD. This pay structure may also include a variable bonus component of $5,000.00 USD annually. There are several factors to consider including but not limited to, the role’s responsibilities, experience, location, education/training, internal equity, and key skills. Your recruiter will provide more detailed information during the interview process. 

MarketStar is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state, and local laws that prohibit employment discrimination. Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process. If you are an individual who identifies as someone with a disability and require reasonable accommodation(s) to complete any part of the job application process, please contact us at people.success@marketstar.com for assistance.