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Head of Customer Retention

Key Facts

Remote From: 
Full time
English

Other Skills

  • β€’
    Team Leadership
  • β€’
    Program Management
  • β€’
    Decision Making
  • β€’
    Coaching
  • β€’
    Strategic Planning
  • β€’
    Communication

Roles & Responsibilities

  • Measurably moved a retention metric at a previous company
  • Experience in self-serve B2B SaaS, particularly in SMB or prosumer tools
  • Data-fluent with the ability to read funnels and write SQL
  • Comfortable with AI tools for analysis and execution

Requirements:

  • Own retention metrics including churn rate, renewal rate, and net revenue retention
  • Lead the existing Retention team and shape its evolution
  • Collaborate with Support, Engineering, and Product to implement retention strategies
  • Report directly to the CEO with a focus on results and metrics

Job description

WPML is the world's most popular multilingual plugin for WordPress. We power hundreds of thousands of paying customers. Our customers are agencies, store owners, publishers, and governments. We have been profitable for over a decade. We ship real software that real customers depend on. We are not a startup looking for product-market fit. We are a mature company that needs someone to own one of our most important numbers.

You own retention. Not coordinate it. Own it.That means:

  • Churn rate, renewal rate, and net revenue retention are yours. You set the targets. You build the plan. You ship the work. You report the results.
  • Our NPS program and our public-rating surfaces (Trustpilot, Capterra, G2) are metrics you move. They are not projects you status-report on.
  • You lead the existing Retention team and shape its evolution. You coach the team. You get more from the people on it than they are getting from themselves today. The team's shape will evolve as your AI-amplified work scales.
  • You work with Support, Engineering, and Product as your three core counterparts. Support is where today's churn signal lives. You constantly mine what is trending and what customers are struggling with right now. You will not request reports from Support. You will use our internal intelligence tools and look yourself. Engineering and Product are where you ship retention-critical fixes. You arrive with business cases that make prioritization obvious.
  • You report to the CEO directly. No layers. No fancy slides. Only results.

Requirements

  • You want to be doing the work, not just managing it. Your best weeks are the ones where you wrote the strategy, ran the analysis, drafted the comms, and shipped the experiment yourself. AI tools are part of your daily working stack. You use them to do more, not to escape doing. If you have been promoted away from doing the work and you miss it, this is the job.
  • You have measurably moved a retention metric at a previous company. You can describe exactly how. Specific numbers. Specific actions. Specific results.
  • You come from a self-serve B2B SaaS. SMB, prosumer, or developer tools. You know the difference between running a self-serve renewal motion and running an enterprise CSM team. You have done the former.
  • You are data-fluent. You read funnels for fun. You can write SQL or instruct an analyst precisely.
  • You decide. When you have 70% of the information, you commit and adjust. You do not escalate decisions back to your CEO that you were hired to make.
  • You treat coordination as the cost of the work, not the substance of it.

Benefits

  • A real metric to move. The authority to move it.
  • Direct, regular access to the CEO. No politics. No committees.
  • An AI-amplified working culture. The CEO uses AI tools daily for analysis, drafting, and strategic work. You are expected to do the same. We invest in the tooling and the team norms that let a small operation punch above its weight.
  • Competitive senior-leadership compensation. Specifics with HR.
  • 100% remote since 2008. Strong async culture. Modest meeting load. Real flexibility on hours.
  • Competent counterparts. Our engineering team ships. Our product team ships. Our support team is in daily contact with customers and produces real intelligence about what is breaking. You will not be the only person trying to make things happen.
  • Direct access to customer intelligence. We have internal tools that let you probe support trends, ticket patterns, account behavior, and churn signals on demand. No reports to request. No meetings to schedule. The data is in front of you whenever you want to look.
  • Generous time off. Education and conference budget. Hardware.
  • A 17-year-old profitable company. Stability without bureaucracy.

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