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Traffic & Acquisition Manager

Key Facts

Remote From: 
Full time
Senior (5-10 years)
English, Spanish

Other Skills

  • Team Leadership
  • Analytical Thinking
  • Communication
  • Teamwork
  • Time Management

Roles & Responsibilities

  • 5–8 years of experience in Performance Marketing, Growth or Digital Acquisition, ideally within ecommerce or DTC brands
  • Strong experience managing Meta Ads and Google Ads with high budgets
  • Knowledge of SEO, Affiliates and Influencer-driven acquisition strategies
  • Fluent Spanish and high English level

Requirements:

  • Design and lead the multi-channel acquisition strategy across Spain, France, Italy, Germany and the US
  • Manage campaigns and budgets with a strong focus on profitability and sustainable growth
  • Monitor key acquisition KPIs and build business-oriented reporting frameworks
  • Lead and develop the acquisition team

Job description

Introduction

At COCUNAT, we’re building a new generation of clinical beauty: high-performance products, disruptive branding and a digital-first mindset.

We’re looking for a Traffic & Acquisition Manager to lead customer acquisition and accelerate business growth across international markets.

This will be a key role within the Growth team, combining strategic vision, performance and leadership to build a more diversified and scalable acquisition structure across Meta, Google Ads, SEO, Affiliates and Content Influencers.

Your responsibilities

Strategy & Growth

  • Design and lead the multi-channel acquisition strategy across Spain, France, Italy, Germany and the US.

  • Define channel mix and budgets based on CAC, ROAS, LTV:CAC and business goals.

  • Drive acquisition diversification beyond Meta.

  • Identify new growth and scalability opportunities.

Paid Media & Performance

  • Lead the strategy and optimisation of Meta Ads and Google Ads across multiple markets.

  • Manage campaigns and budgets with a strong focus on profitability and sustainable growth.

  • Collaborate closely with Creative teams to develop performance-driven messaging and creatives.

  • Analyse results and turn data into actionable decisions.

Data & Leadership

  • Monitor key acquisition KPIs and build business-oriented reporting frameworks.

  • Ensure reliable attribution and tracking across the analytics ecosystem.

  • Lead and develop the acquisition team.

  • Foster a data-first, ownership-driven and high-performance culture.

  • Drive the adoption of AI tools and new technologies to improve productivity and performance.

Your profile

  • 5–8 years of experience in Performance Marketing, Growth or Digital Acquisition, ideally within ecommerce or DTC brands.

  • Strong experience managing Meta Ads and Google Ads with high budgets.

  • Knowledge of SEO, Affiliates and Influencer-driven acquisition strategies.

  • Analytical and business-oriented mindset with strong performance understanding.

  • Experience leading or coordinating teams.

  • Familiarity with tools such as GA4, BigQuery, Triple Whale or similar platforms.

  • Structured, organised and data-driven in decision-making.

  • Strong ownership mindset and ability to thrive in fast-paced environments.

  • AI-friendly and comfortable leveraging technology to improve performance and productivity.

  • Fluent Spanish and high English level.

  • Experience in beauty, skincare, wellness or multi-market consumer brands will be highly valued.

Why us?

Benefits ⭐

  • In COCUNAT, we want you to be happy. You will have a flexible schedule and the possibility to work from home to find your personal work-life balance. We really reconcile!!

  • You can really make the difference as any good idea can shape the future and the success of the company.

  • Excellent Medical insurance.

  • Product Discounts.

  • Casual & Pet-friendly office environment. You can bring your pet to the office every day.

  • International environment more than 10 nationalities.

  • No politics or bureaucracy. Only a great environment for you to achieve your best work :-)

  • Office based in Barcelona city center, Sant Gervasi.

  • Work in a company that you will be proud of.

Values ❤️

  • People First: We believe that prioritizing people’s well-being helps us work better and achieve stronger results.

  • Diversity: We foster an inclusive culture where everyone feels genuinely welcome, valued, and empowered to bring their best self forward.

  • Dynamism: We’re a young startup with a fast-paced and agile work environment, so you’ll always be engaged in exciting new challenges.

  • Sustainability: We're always thinking about how we can help the planet — that’s why all ideas are welcome

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