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Senior Performance Marketing Manager

Roles & Responsibilities

  • 4–6 years of marketing experience, including at least 2 years in a B2B tech environment
  • Deep hands-on experience running paid media campaigns across Google, LinkedIn, Reddit, and other platforms
  • Experience marketing AI, automation, or MSP/IT management software products (required)
  • Proficiency with marketing automation platforms and CRM tools; strong analytical skills and comfort working with campaign data and dashboards

Requirements:

  • Own paid advertising strategy and execution across Google, LinkedIn, Reddit, and other platforms β€” including campaign setup, audience targeting, creative testing, bid management, and budget optimization
  • Continuously test and iterate on ad creative, copy, landing pages, and audience segments to improve conversion rates and lower CAC
  • Manage and continuously improve website performance, including landing pages, conversion rate optimization, and SEO best practices
  • Track and report on campaign performance, surface insights, and make data-driven recommendations to the team

Job description

We're looking for a Senior Performance Marketing Manager (Paid Ads Focused)!


Do you check your campaign dashboards before your morning coffee? Are you the kind of marketer who can't leave a poorly optimized ad group alone? If paid media is where you do your best work β€” this role was made for you.


🌐 Work Setup: Remote (Philippines-based only)

πŸŒ™ Work Schedule: 6:00 PM – 3:00 AM Philippine Time


🏒 About the Role 

We're looking for a Senior Performance Marketing Manager with a strong paid media background to join our growing marketing team. You'll lead our paid acquisition efforts across Google, LinkedIn, Reddit and other platforms while collaborating cross-functionally on launches, enablement, and lifecycle campaigns. This is a hands-on role for someone who lives in the ad platforms, knows how to drive pipeline efficiently, and can connect paid performance to broader marketing outcomes. You'll work alongside the marketing team β€” complementing each other's strengths to cover the full marketing engine without missing a beat. 


⚠️ Heads up: We specifically need someone with experience marketing AI, automation, or MSP/IT management software. If that's not your background, this role may not be the right fit. 


🎯 What You'll Do

Your core ownership β€” Paid Acquisition & Performance Marketing

βœ… Own paid advertising strategy and execution across Google, LinkedIn, Reddit, and other platforms β€” including campaign setup, audience targeting, creative testing, bid management, and budget optimization

βœ… Continuously test and iterate on ad creative, copy, landing pages, and audience segments to improve conversion rates and lower CAC

βœ… Manage and continuously improve website performance, including landing pages, conversion rate optimization, and SEO best practices

βœ… Work within and help evaluate the company's Martech stack β€” HubSpot, Marketo, Salesforce, Google Analytics, and more

βœ… Track and report on campaign performance, surface insights, and make data-driven recommendations to the team


🀝 Collaborate with the team on

πŸ”Ή End-to-end webinar production β€” from promotion and registration flows to post-event follow-up and reporting πŸ”Ή Go-to-market planning and execution for new product launches β€” including messaging, collateral, and campaign coordination

πŸ”Ή PLG funnels β€” onboarding email sequences, in-product messaging, and activation campaigns to improve trial conversion and user engagement

πŸ”Ή Sales enablement materials that support a quota-carrying team


πŸ” What We're Looking For

⚠️ Experience marketing AI, automation, or MSP/IT management software products β€” REQUIRED

βœ… 4–6 years of marketing experience, with at least 2 years in a B2B tech environment

βœ… Deep, hands-on experience running paid media campaigns across Google, LinkedIn, Reddit, and other platforms βœ… Demonstrated experience with website management and conversion optimization

βœ… Experience producing and promoting webinars or virtual events

βœ… Familiarity with product launch processes and cross-functional collaboration

βœ… Experience supporting PLG or self-serve funnels β€” onboarding, activation, or lifecycle campaigns

βœ… Proven ability to create sales enablement materials that support a quota-carrying team

βœ… Proficiency with marketing automation platforms and CRM tools

βœ… Strong analytical skills and comfort working with campaign data and dashboards

βœ… Excellent written communication and project management skills


✨ Nice to Have

πŸ’‘ Experience with ABM (account-based marketing) strategies

πŸ’‘ Familiarity with SEO tools such as Semrush or Ahrefs

πŸ’‘ Experience working in a SaaS or PLG environment πŸ’‘ Background in marketing AI or automation products


πŸ› οΈ Tools You'll Work With 

πŸ”Ή AI/Automation Products πŸ”Ή MSP/IT Software πŸ”Ή Google Ads πŸ”Ή LinkedIn Campaign Manager πŸ”Ή Reddit Ads πŸ”Ή HubSpot πŸ”Ή Marketo πŸ”Ή Salesforce πŸ”Ή Google Analytics πŸ”Ή Semrush/Ahrefs 


🏒 About MSPbots 

MSPbots is a US-based AI company that builds intelligent automation tools for Managed Service Providers (MSPs) worldwide β€” helping IT businesses work smarter by automating workflows, surfacing real-time data, and eliminating manual work. You'll join a lean, high-performing marketing team, work directly with US-based leadership, and have real visibility into the pipeline you help build. 


πŸŽ‰ Benefits & Perks

πŸ’Š HMO Reimbursement β€” $100/month

πŸ›‘οΈ Life Insurance Allowance β€” $20/month

🦷 Dental & Vision Reimbursement β€” Dental ($20/month) + Vision ($4/month)

🌴 15 PTO credits per year (convertible to cash if unused)

πŸ“š Training & Learning Reimbursement β€” up to $30/month

πŸ‡ΊπŸ‡Έ US Holiday Pay

🏠 Remote work flexibility

πŸ“ˆ Opportunities for growth in a fast-moving AI company

🌟 And more


━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ 

If you're obsessed with AI, automation, demand generation, and scaling growth through paid acquisition β€” this is your playground. πŸš€

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