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USA Fractional CMO (b2c subscription)

Key Facts

Remote From: 
Fixed term
Expert & Leadership (>10 years)
English

Other Skills

  • β€’
    Strategic Thinking
  • β€’
    Accountability
  • β€’
    Communication

Roles & Responsibilities

  • B2C subscription scaling track record with personal accountability and MRR growth
  • Strategic plus hands-on: comfortable in ad platforms and data, fast iteration, strong ROI discipline
  • Technical depth: events/pixels, data pipelines, attribution stacks, integrations
  • Experimentation-first: high testing velocity, strong learning loop, competitor awareness

Requirements:

  • Develop and execute Growth Marketing Strategy and analytics with predictive channel economics and end-to-end funnel metrics
  • Build and manage attribution framework to reach 85%+ coverage and optimize spend across Google/Meta and other channels using predictive ROI
  • Run fast, standardized experiments with clear metrics, kill criteria, and a tight hypothesis-test-insight-decision loop; maintain weekly dashboard transparency
  • Audit and restructure the marketing team/processes, including ownership, KPIs, and output-per-person; rebuild creative process and media buying around new funnels

Job description

About Company

JobHire.ai is a vertical AI agent for automated job search. We help thousands of job seekers land interviews faster by finding, tailoring, and applying to jobs on their behalf. We’re profitable, growing fast, and now expanding the product to deliver long-term user value beyond job offers alone.

πŸ“ˆ ~35% MoM; top 1% in growth rate

πŸ’° Profitable from day one

πŸ‘₯ 40 people

πŸš€ Investors: Deel Ventures, Daniel Gutenberg, Dave Waiser, Margulan Seisembayev, and other unicorn founders.

Mission

 JobHire.ai is a personal AI agent for continuous professional development and happiness at work

US Fractional CMO (Growth Marketing/UA focus)

The role

Location: Remote (EU/US preferred)

Job Type: Contract / Part-time (with the possibility of transitioning to full-time)

We’re restarting Marketing to make it measurable and manageable: predictive unit economics, and a fast growth process where hypotheses, tests, and decisions are streamlined (from market, product, channel, monetization fit to creative, buying , funnels, etc). We’re looking for a ROI-oriented Fractional CMO/Growth Marketing (strategic + hands-on) who can understand our data/stack quickly and deliver clear results in the first 30–60 days.

What You’ll Do

  • Growth Marketing Strategy & Analytics
  • Implement predictive channel-level unit economics as the basis for daily budget decisions.
  • Establish end-to-end funnel metrics from creative to activation (product, market, segmentation, monetization).
  • Keep weekly transparency: dashboard, test status, next steps.
  • Run a tight loop: hypothesis β†’ test β†’ insight β†’ decision.
  • Standardize experiments (metric, budget, kill criteria, deadline, go/no-go).
  • Attribution stack, identify where attribution breaks, and create a plan to fix it (with a timeline to reach 85%+ coverage).
  • Manage spend across Google/Meta and other channels through the predictive ROI model.
  • Audit and restructure the team: ownership areas, KPIs, output-per-person.

Expected Outcomes

Day 30

  • Attribution double scale-up.

Day 60

  • LTV/CAC and post-marketing profit boost.
  • 2+ top-performing creatives/week (definition agreed in advance); test budget share double reduce.
  • Sustainable cadence: 1+ test/week, with decisions and kill criteria.
  • Automation plan (creative process + campaign management) to hit targets with a smaller team.

Requirements

Who We’re Looking For

  • B2C subscription scaling track record with personal accountability (MRR scale-up).
  • Strategic + hands-on: comfortable in ad platforms and data, fast iteration, strong ROI discipline.
  • Technical depth: events/pixels, data pipelines, attribution stacks, integrations.
  • Experimentation-first: high testing velocity, strong learning loop, competitor awareness.
  • Cross-functional mindset across marketing Γ— product Γ— engineering.

Beyond the Profile (What We Need to Rebuild)

We want high-velocity iterations across the Segment ↔ Channel ↔ Offer ↔ Monetization loop from the marketing side.

  • Rebuild the creative process to be strategic (not reactive).
  • Restructure media buying around new funnels; handle attribution + platform re-learning correctly.
  • Connect marketing and product experiments end-to-end.
  • Launch modern, conversion-focused lead magnets in 2026.

If this challenge sounds exciting for you, we’d love to meet you.

Benefits

  • JobHire is mission-driven, fast-growing, and profitable global company.
  • Amazing opportunity to scale-up business growth, improving people’s careers and lives.
  • Brilliant team of the strongest A players from McKinsey, Nexters, Gett, Glovo.
  • Great opportunities for growth.

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