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Senior Business Development Executive (Mid-Atlantic, US Territory)

Key Facts

Remote From: 
Full time
Senior (5-10 years)
English

Other Skills

  • Accountability
  • Persistence
  • Strategic Thinking
  • Relationship Building
  • Executive Presence
  • Problem Solving

Roles & Responsibilities

  • 7+ years of business development or enterprise sales experience
  • Proven success selling employee benefits, healthcare solutions, or related services to employers
  • Demonstrated experience generating new business through brokers/consultants
  • Established relationships within the Mid-Atlantic broker and consultant community

Requirements:

  • Drive new logo growth by identifying, pursuing, and closing new employer opportunities through a consultative sales process
  • Expand broker relationships to uncover RFPs and opportunities and build partnerships with broker practice leaders across the Mid-Atlantic
  • Develop trusted-advisor relationships with C-suite and senior HR/Benefits leaders and present Health Advocate’s full portfolio
  • Own the territory by generating pipeline via broker outreach, direct prospecting, and networking; maintain accurate pipeline activity and forecasting in Salesforce

Job description

Why is Health Advocate a great place to work? For starters, Health Advocate employees enjoy helping people every single day. Employees are given the training they need to do their jobs well, and they work with supervisors and staff who are supportive and friendly. Employees have room to grow, and many of Health Advocate's supervisors are promoted from within the company.  Join our award winning team!

2025:

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Bronze Winner

2024:

  • Excellence in Customer Service Awards: Organization of the Year (Small)

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Bronze Winner

  • Best in Biz Awards: Most Customer-Friendly Company of the Year – Medium and large category (Silver)

As part of Teleperformance in the US, we were also named #95 in the 2024 ‘Fortune 100 Best Companies to Work For®’ in the USA by Great Places to Work (GPTW®)

Join Us as a Senior Business Development Executive (Mid-Atlantic Territory)

At Health Advocate, we’re on a mission to simplify healthcare and guide people through one of the most complex systems they will ever encounter. For over 20 years, we’ve helped millions of individuals navigate healthcare through advocacy, navigation, well-being, and integrated benefits solutions.

We’re seeking a Senior Business Development Executive (SBDE) to drive new business growth across our Mid-Atlantic territory.

This is a highly targeted, senior-level role for a proven seller with established broker relationships and a track record of generating new employer opportunities through consultant and broker channels. Success in this role is driven by your market presence, broker network, and ability to convert relationships into new logo wins.

What You’ll Do: Your Roadmap to Impact

This role is focused on new business acquisition through consultants, brokers, and employer relationships.

Drive New Logo Growth

  • Identify, pursue, and close new employer opportunities using a structured, consultative sales process
  • Consistently achieve annual sales commitments through disciplined pipeline development and execution

Leverage and Expand Broker Relationships

  • Activate your existing relationships with local, regional, and national consultants and brokers to uncover RFPs and new opportunities
  • Build and deepen partnerships with broker practice leaders across the Mid-Atlantic market

Engage Senior Decision-Makers

  • Develop trusted-advisor relationships with C-suite and senior HR/Benefits leaders at mid-to-large employers
  • Confidently present Health Advocate’s full portfolio of advocacy, navigation, wellness, and EAP solutions

Prospect with Purpose

  • Own your territory by generating pipeline through broker outreach, direct prospecting, and networking
  • Leverage tools such as Salesforce and LinkedIn Sales Navigator to expand reach and influence

Execute with Discipline

  • Maintain accurate pipeline activity, forecasting, and documentation within Salesforce
  • Lead sales presentations, finalist meetings, and executive-level discussions through close

Who You Are: The Sales Leader We’re Looking For

We are specifically seeking candidates with direct experience selling employee benefits or healthcare solutions through broker and consultant channels.

Required Experience

  • 7+ years of business development or enterprise sales experience
  • Proven success selling employee benefits, healthcare solutions, or related services to employers
  • Demonstrated experience generating new business through brokers/consultants
  • Established relationships within the Mid-Atlantic broker and consultant community (critical requirement)

Broker Network & Market Presence

  • Strong, active network with benefits consultants and brokerage firms
  • Ability to demonstrate how your relationships have translated into pipeline and closed deals

Sales Execution & Business Acumen

  • Proven track record of new logo acquisition and quota attainment
  • Experience navigating complex, multi-stakeholder enterprise sales cycles
  • High level of ownership, persistence, and accountability

Tools & Communication

  • Proficiency in Salesforce and Microsoft 365 tools
  • Strong executive presence and presentation skills

Location & Travel

  • Must reside within the Mid-Atlantic territory, including states such as PA, NJ, NY (downstate focus), MD, VA, DC, DE, and surrounding areas
  • Up to 50% regional travel for broker meetings, client presentations, and finalist engagements

Why Health Advocate?

At Health Advocate, we invest in your success and reward performance.

Competitive Compensation

  • Base salary: $100,000 (flexible for highly experienced candidates)
  • Uncapped commission
  • Total compensation at plan: ~$375,000

Purpose-Driven Sales

  • Sell solutions that measurably improve employee health, well-being, and experience

Support for Success

  • 4-week structured onboarding and training
  • Salesforce CRM, prospecting tools, and full sales enablement
  • Dedicated leadership and broker channel support

Comprehensive Benefits

  • Medical, dental, and vision coverage
  • 401(k) with company match
  • PTO, paid holidays, and tuition assistance
  • Access to Health Advocate programs (EAP, wellness)

Your Next Move

If you are a high-performing, broker-connected sales professional with a proven ability to generate new employer business in the Mid-Atlantic market, we encourage you to apply.

Join us in making healthcare simpler, more accessible, and more human.

Physical Requirements

Primarily sedentary; extended computer use required.

Mental & Cognitive Requirements

Requires strategic thinking, problem-solving, and executive-level communication.

Work Environment

Remote, with travel required for client and broker engagement. A distraction-free home office is required.

Company Overview

Health Advocate is the nation’s leading provider of health advocacy, navigation, well-being and integrated benefits programs. For 20 years, Health Advocate has provided expert support to help our members navigate the complexities of healthcare and achieve the best possible health and well-being. Our solutions leverage a unique combination of best-in-class, personalized support with powerful predictive data analytics and a proprietary technology platform to address nearly every clinical, administrative, wellness or behavioral health need. Whether facing common issues or an unprecedented challenge like COVID-19, our team of highly trained, compassionate experts work together to go above and beyond expectations, making healthcare easier for our members and ensuring they get the care they need.

Learn more

Health Advocate https://www.healthadvocate.com/site/

Facebook https://www.facebook.com/healthadvocateinc/

Video https://vimeo.com/386733264/eb447da080

Awards:

2025:

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Bronze Winner

2024:

  • Excellence in Customer Service Awards: Organization of the Year (Small)

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Bronze Winner

  • Best in Biz Awards: Most Customer-Friendly Company of the Year – Medium and large category (Silver)

2023:

  • National Customer Service Association All-Stars Award: Service Organization of the Year.

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Bronze Winner

2022:

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Bronze Winner

  • Excellence in Customer Service Awards: Organization of the Year (Small)

  • Best in Biz Awards: Most Customer-Friendly Company of the Year – Medium and large category (Silver)

2021:

  • Stevie® Awards for Sales & Customer Service: Customer Service Department of the Year – Healthcare, Pharmaceuticals, and Related Industries, Silver Winner

  • Stevie® Awards for Sales & Customer Service: Most Valuable Response by a Customer Service Team (COVID-19). Bronze Winner

  • Best in Biz Awards: Most Customer-Friendly Company of the Year – Medium and large category (Silver)

2020:

  • National Customer Service Association All-Stars Award: Organizations of 100 or Greater, Runner-Up

  • Communicator Award of Distinction: October 2019 Broker News

  • MarCom Awards: Gold, COVID Staycation Ideas brochure

  • MarCom Awards: Platinum, 2021 Well-being Calendar

  • Best in Biz Awards: Most Customer-Friendly Company of the Year - Medium category (Silver)

VEVRAA Federal Contractor requesting appropriate employment service delivery systems, such as state workforce agencies and local employment delivery systems, to provide priority referrals of protected veterans.

PAY TRANSPARENCY NONDISCRIMINATION PROVISION


The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-I.35(c)

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