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Product Marketing Manager, Magnetic Resonance (MR)

Key Facts

Remote From: 
Full time
Senior (5-10 years)
English

Other Skills

  • Strategic Planning
  • Technical Acumen
  • Non-Verbal Communication
  • Adaptability
  • Collaboration
  • Time Management
  • Team Oriented
  • Relationship Building
  • Self-Motivation

Roles & Responsibilities

  • Bachelor's degree or higher in a related field
  • 5+ years of experience in Product Management/Marketing or a related field
  • Proven ownership and collaboration skills in cross-functional commercial product management teams
  • Strong strategic thinking with business acumen and excellent written, verbal, and presentation skills, plus strong execution and project management

Requirements:

  • Lead and manage the Ultrasound product portfolio; develop and execute a data-driven marketing strategy including product planning, go-to-market strategies, pricing, and positioning, and gather market research and competitive intelligence
  • Drive Ultrasound New Product Introduction (NPI) and New Feature Introduction (NFI) plans and execution; manage product lifecycle from NPI to end of life (EOL), including installed base and upgrade programs
  • Translate customer and market insights into customer requirements; act as a subject matter expert for product differentiation and create marketing/sales support materials and training; oversee KOL management
  • Serve as the primary Sales liaison for the UIH portfolio; maintain technical product marketing collateral and price book/configurations; coordinate cross-functional teams to ensure timely product development, releases, and updates

Job description

Description

 Who we are?

United Imaging is a leading global medical device developer and supplier with a diversified portfolio of advanced medical products, digital healthcare solutions, and intelligent solutions that cover the entire process of imaging diagnosis and treatment. From our North American HQ in Houston, we are passionate about expanding our customer sales and support structure, embracing the highest quality and craftsmanship in each of our medical imaging products, and dedicated to building an outstanding organization.


Join our innovative team with the mission of developing and supplying advanced technologies and improving patient care worldwide. As part of our global team, you will have the opportunity to collaborate with talented and dedicated colleagues while developing and expanding your career. 


Company Page: http://www.united-imaging.com/en/home/


Benefits

When joining our team, we offer the following benefits: medical, dental, vision, short- & long-term disability insurance, employee assistance program, company paid basic life insurance, 401(k) with employer match, paid time off, sick leave, and (12) paid holidays.


Job Summary      

The Product Marketing Manager (PMK) will be responsible for leading and managing the cross-modality Ultrasound    product portfolio. The PMK’s role will include but not be limited to developing and executing a comprehensive (data-driven) marketing strategy for the associated products, which would include product portfolio planning, go to market (GTM) marketing strategies, price and positioning strategies. They will help develop business plans for assigned products, including gathering market research, competitive intelligence, and market requirements. In addition, the PMK will create customer requirements for new products based on customer research, market analysis, and clinical drivers, and ultimately represent these customers and champion the requirements through the product development process. The PMK will also work/lead within cross-functional teams to ensure timely definition, development and release of products. They will also be part of the core-team that oversees Key-opinion-leader (KOL) management.  


Duties & Responsibilities       

  • Align customer, business, and market insights/trends to develop high impact new product introduction plans, optimizing    commercialization and driving adoption of UIHS
  • Responsible for Ultrasound New Product Introduction (NPI) and New Feature Introduction (NFI) plans and execution to ensure    alignment and best practices for market
  • Product Life Cycle management from NPI to end of life (EOL), including installed base and    upgrade programs.
  • Develop, maintain, and clearly communicate an in-depth understanding of competitive strengths, weaknesses, and strategic directions to address the customer and market needs.
  • Subject matter expert with deep domain expertise with the ability to articulate and write compelling content to be used for creation of product differentiation, marketing and sales support materials, and training.
  • Act as the main point of contact and support for the Sales team for all products in the UIH portfolio, cross-modality. 
  • Responsible for maintaining all technical product marketing collaterals (e.g. data sheet) to be used by the Sales team.
  • Responsible for maintaining price book and configurations

Note: Other duties as assigned.

Requirements

Education

  • Bachelor's degree or above


Experience

  • 5+ years of experience in Product Management/Marketing or related field
  • Proven ownership and collaboration skills in a cross-functional commercial product management    team

Required Skills or/ Attributes 

  • Demonstrated ability to meet and exceed short- and long-term deadlines and be flexible
  • Team oriented able to motivate and work well with cross-functional teams
  • Strong strategic thinker with demonstrated business acumen
  • Strong written, verbal and presentation skills
  • Strong execution and project management skills
  • Strong technical skills and experience
  • Strong relationship-building skills, with experience marshaling resources across an organization and across multiple offices

Diversity, Equity, and Inclusion

United Imaging is an Equal Opportunity Employer. Diversity, equity, and inclusion matter. United Imaging provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

       

Magnetic Environment Exposure:

This position requires working in an environment where strong magnetic fields may be present. Employees may be exposed to powerful magnets, electromagnetic equipment, or other devices that generate magnetic fields.  


Risk to Ferrous Metals in the  Body: 

Due to the nature of the magnetic environment, employees must not wear or carry ferrous    metals on their person while in the designated work area. This includes, but is not limited to, metal objects such as steel, iron, and other ferrous materials. Additionally, employees with implants, medical devices, or foreign objects containing ferrous metals within their body (e.g., certain    surgical implants, pacemakers, or metal pins) may be at risk and must disclose any such conditions to their supervisor prior to starting work.

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