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Lead Digital Creative Designer

Job description

A World-Class Team

BJ’s Wholesale Club is powered by more than 30,000 team members who make a real impact every day. Whether you're stocking shelves, solving problems or shaping strategy, your work helps families save on what matters most.

We’re a team built on purpose and opportunity. Join us and be part of something meaningful.

Why You’ll Love Working at BJ’s

At BJ’s Wholesale Club, our team members are at the heart of everything we do. That’s why we offer a comprehensive benefits package designed to support your health, well-being and future – both on and off the job. When you grow, we grow.

Here’s just some of what you can look forward to:

  • Weekly Pay: Get paid every week so that you can manage your money on your terms.
  • Free BJ’s Memberships: Enjoy a complimentary The Club Card Membership, plus a free Supplemental Membership for someone in your household.*
  • Generous Paid Time Off: Take the time you need with vacation, personal, sick days, holidays, bereavement, and jury duty leave.*
  • Flexible and Affordable Health Benefits: Choose from three medical plans, and access optional dental, vision, Health Savings Account (HSA), and flexible spending account options to fit your lifestyle.*
  • 401(k) Retirement Savings Plan: Build your financial future with a company match (available to team members 18 and older).*
  • Employee Stock Purchase Plan:  Accumulate funds through after-tax payroll deductions that can be used to purchase shares of BJ’s common stock at a 15% discount.*

*Eligibility requirements vary by position.

We are seeking a skilled and strategic Lead Digital Creative Designer to create compelling and effective site content that enhances user engagement and drives performance. This role will lead the design and execution of digital assets including page structure, campaign content, and custom landing pages—while continuously refining on-site typography, layout systems, and design components within our CMS.

The ideal candidate has a strong design foundation, understands responsive web design, and proactively seeks opportunities to streamline workflows through automation and design system enhancements. Experience with motion graphics, video editing, and interactive content is a significant plus.

Key Responsibilities:

Site Content Creation

  • Design high-impact, brand-aligned homepage banners, promotional modules, and content for seasonal campaigns and launches.
  • Design and oversee deployment of a well-considered library of page templates, including campaign-driven and evergreen content, within the CMS using pre-defined and custom components.
  • Ensure all assets meet brand guidelines, accessibility standards, and performance best practices across devices.
  • Illustrate custom, on-brand iconography system that will serve UX, decks/presentations and brand storytelling.
  • Collaborate and direct copywriters to ensure copy/content is on brand and relevant.

Design Systems & CMS Optimization

  • Refine typography, component structure, and layout consistency across the site.
  • Collaborate with UX and product teams to evolve the CMS library for flexibility, scalability, and improved usability.
  • Identify and implement opportunities for design automation, templating, and efficiency improvements within design and publishing processes.

AI & Automation Implementation

  • Research, evaluate, and implement AI tools that streamline asset production, from image editing and layout automation to responsive design scaling and content variations.
  • Identify opportunities to automate repeatable design tasks, reducing production time and increasing consistency.
  • Partner with cross-functional teams to pilot new workflows that combine AI and human creativity for faster execution and innovation.

Motion & Multimedia Design

  • Create light motion graphics and animations to support digital content, banners, and promotional storytelling.
  • Edit and repurpose short-form video content for use across web and digital campaigns (product demos, lifestyle vignettes, etc.).

Cross-functional Collaboration

  • Work closely with a variety of digital and brand partners to align design execution with campaign goals and site strategy.
  • Provide creative support for A/B testing and experimentation to optimize visual impact and engagement.

Skills:

  • Proactively identifies opportunities for improvement and seeks out new projects, partnerships, or solutions that add value.
  • Confident communicator who can influence others with thoughtful recommendations and well-supported proposals.
  • Exceptional attention to detail and ability to manage multiple projects in a deadline-driven environment.
  • Strategic thinker who regularly identifies opportunities to improve workflows, templates, and design systems.

Qualifications:

  • A portfolio that demonstrates a strong visual aesthetic, versatility in digital content types, and understanding of performance-driven design
  • 5+ years of professional experience in digital design, preferably in e-commerce, retail, or brand environments
  • Experience leading a team of designers, copywriters, freelancers
  • Expertise in Figma, Adobe Creative Suite (Photoshop, Illustrator); motion skills in After Effects or similar a plus
  • Strong understanding of responsive web design, grid systems, typography, and user-centered design principles
  • Previous work within a modular CMS structure with responsibility for building and refining templates
  • Familiarity with HTML/CSS is a plus (not required to code, but helpful for understanding capabilities/constraints)
  • Experience in video editing and simple animation for web
  • Experience with DAM, metadata, folder structure, archiving (AEM)

In accordance with the Pay Transparency requirements, the following represents a good faith estimate of the compensation range for this position. At BJ’s Wholesale Club, we carefully consider a wide range of non-discriminatory factors when determining salary. Actual salaries will vary depending on factors including but not limited to location, education, experience, and qualifications. The pay range for this position is $103,000.00 - $131,500.00

 

 

We recognize the growing role of AI tools, including ChatGPT, and value familiarity with them. That said, we want to hear from your authentic self. Your application should reflect your own skills, experiences, and insights rather than AI-generated responses.

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