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Social Strategist

Job description

SOCIALDEVIANT is looking for a Social Strategist to join our ambitious, infinitely kind and limitlessly composed team of DEVIANTs.

At SOCIALDEVIANT, we’re a modern agency for modern brands, delivering breakthrough creative and strategy for clients at lightning speed. It requires collaboration among insights and data, strategy and creative. That’s why we look for talent who love to both think AND do.

We are looking for DEVIANTs to help us build this incredible company and work with some of the world’s most fascinating brands. We offer incredible benefits, a fantastic work location and space, forward-thinking work philosophies and a chance to make a huge difference.

SOCIALDEVIANT is a proud equal opportunity employer.  A team of diverse DEVIANTs empowers us to better meet our mission and values while serving our clients, our community, and our coworkers.  People of color, women, LGBTQIA+, veterans, and persons with disabilities are all encouraged to apply. Others check the box; we think, work and live outside it. 

Are you a DEVIANT? Let’s find out. 



OVERALL ROLE DESCRIPTION

The Social Strategist is at the nexus of cultural trends and social channels. This role drives breakthrough strategies and content briefs, manages social creators, develops cohesive organic and paid content plans across social media channels, and owns execution. The Social Content Strategist is expected to apply their social mastery to deliver against the clients’ goals.


SPECIFIC RESPONSIBILITIES

  • Act as the glue between client goals and social content, working directly into our Director of Social Strategy   
  • Connect brand, cultural, audience, and category insights to inform breakthrough content strategies and briefs 
  • Help source and manage a pool of social content creators to turn briefs into creative content that resonates 
  • Own social best practices and relationships with key platforms 
  • Stay on top of ever-changing social media trends, pop culture references or other relevant conversations in the social space
  • Willingness to appear in social content as talent or creator
  • Develop and implement paid and organic social strategies to align with our client’s business goals
  • Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
  • Manage final content calendars, ensuring that copy and assets are aligned with strategic direction and optimally drive campaign goals
  • Monitor SEO and user engagement and suggest content optimization
  • Handle community engagement and social listening to improve campaign performance 
  • Participate and inform weekly Culture Briefings

REQUIREMENTS

  • At least 3+ years of social strategy experience
  • Mastery of all relevant tools for listening, reporting, analytics, and competitive analysis
  • A clear passion for social media and trends
  • Voracious curiosity - for all things social and culture 
  • Excellent attention to detail
  • Excellent written and verbal communication skills, as well as strong presentation skills
  • Strong understanding of opportunities and limitations of all popular social platforms
  • Ability to manage your time in an ever-changing and extremely fast-paced environment across a variety of projects
  • Solid presentation, public speaking, interpersonal, and communication skills        
  • Above all, kindness, composure, and relentless curiosity  

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