• Research and identify applicable trends • Provide guidance and strategy for social media platforms • Create bi-weekly plans and schedules for content that can grow organically • Plans should include the overarching idea, scripts, shot list, editing instructions and more • Revise and edit content plans as needed
• Manually post content to all social media channels as per created schedule • Platforms = Instagram, Facebook, TikTok, and YouTube Shorts • 3-4 reels/carousels/static posts per week • Daily story posts - multiple per day, especially on the weekends • Track performance of content and engagement across all platforms • Create a weekly performance report for all platforms • Boost high-performing content with approval • Interact with other social accounts daily to boost engagement • Administrative tasks related to marketing as needed
