Summary: The Business Development Representative (BDR) is a strategic revenue-enablement role responsible for identifying, evaluating, and developing new business opportunities that align with the company’s growth objectives. This role exercises independent judgment in researching markets, qualifying opportunities, and advising sales leadership on pipeline development strategies. The BDR partners closely with Sales and Marketing to shape outbound approaches, refine ideal customer profiles, and ensure high-quality opportunities are advanced through the sales funnel.
Responsibilities:
Strategically identify, research, and evaluate prospective clients and market segments aligned with company growth initiatives
Exercise independent judgment to qualify opportunities based on business need, buying signals, and alignment with the ideal customer profile
Develop outreach strategies and engagement approaches tailored to prospect needs and business context
Conduct consultative prospect conversations to understand organizational challenges and position appropriate solutions
Advance qualified opportunities by coordinating discovery meetings, demonstrations, or strategic conversations with Sales leadership
Analyze outreach effectiveness, pipeline health, and conversion trends to provide recommendations for continuous improvement
Maintain accurate pipeline data and insights within CRM systems to support forecasting and strategic planning
Collaborate cross-functionally with Sales, Marketing, and Leadership to refine messaging, targeting strategies, and go-to-market alignment
Provide regular strategic updates to leadership regarding market feedback, opportunity quality, and emerging trends
Skills, Competencies, and Qualifications:
Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent professional experience
1+ years of experience in sales, business development, or a consultative client-facing role
Strong analytical and critical-thinking skills with the ability to assess complex business needs
Excellent written and verbal communication skills, including executive-level professionalism
Demonstrated ability to influence stakeholders and guide conversations toward business outcomes
High degree of autonomy, self-direction, and accountability for results
Strong organizational and time-management skills in a fast-paced environment
Technologically proficient, with the ability to quickly learn products, services, and CRM platforms
Physical Requirements and Work Environment:
The physical demands described here are representative of those that must be met by an individual to successfully perform the essential duties of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.
While performing the essential duties of this job, the individual is regularly required to speak and hear
While performing the essential duties of this job, the individual is regularly required to use hands for keyboarding, gross manipulation, and fine manipulation
The individual frequently is required to stand and walk
Works at a desk and computer screen for extended periods of time
Works in a traditional climate controlled office environment or from home
Works in a highly stressful environment dealing with a wide variety of challenges, deadlines and diverse employee population
Disclaimer:
This job description is only a summary of the typical functions of the position. It is not intended to be an exhaustive or comprehensive list of all job responsibilities, tasks, or duties. Additional duties and tasks may be assigned as part of the job function. Liquid Web Inc. reserves the right to modify, interpret, or apply this job description in a way that best supports the organizational needs. The job description in no way creates or implies an employment contract. The employment contract remains “at will”.
Equal Employment Opportunity Policy: Liquid Web is committed to offering equal employment opportunity without regard to age, color, disability, gender, gender identity, genetic information, marital status, military status, national origin, race, religion, sexual orientation, veteran status, or any other legally protected characteristic.
