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Talent Brand Manager

Role overview

Qualifications

  • 5+ years in recruitment marketing, employer brand, or talent communications — especially in high-growth or global environments
  • Proven experience running social media, digital media buys, and recruitment campaigns with measurable results
  • Strong creative sensibility and brand storytelling chops — with an eye for consistency and voice
  • Comfort using data and analytics to track performance and inform strategy (GA, UTMs, KPIs)

Responsibilities

  • Own and execute Kong’s global Talent Brand strategy, shaping how candidates experience our culture across every touchpoint
  • Design and run bold, data-driven recruitment marketing campaigns that drive awareness, engagement, and qualified candidate conversion
  • Own our employer brand presence across careers site content, social channels, job boards, and review platforms — ensuring a clear, compelling voice that makes our digital footprint unforgettable
  • Use data and experimentation to continuously improve performance, leveraging analytics, UTMs, and reporting to inform decisions

About the company

Kong Inc logo

Kong Inc

Information Technology & Services

Powering the API World. Kong enables any company to become an API-first company. Kong’s unified cloud native API platform is easy to use and works in any environment — unleashing developer productivity, automating security, and boosting performance of APIs and microservices at scale.

Company details

Company typeSME
IndustryInformation Technology & Services
Company size501 - 1000

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Job description

Are you ready to power the World's connections?

If you don’t think you meet all of the criteria below but are still interested in the job, please apply. Nobody checks every box - we’re looking for candidates that are particularly strong in a few areas, and have some interest and capabilities in others.

Location: Toronto

At Kong, we’re the AI Connectivity Company — building the backbone that connects modern software, systems, and teams in an increasingly intelligent world. To fuel that vision, we need bold talent—and a bold story to match.

If you believe employer branding is more than just polished posts and catchy taglines—if you see it as a strategic lever for talent, culture, and growth—then you might be exactly who we’re looking for.

As Talent Brand Manager, you’ll own the story we tell the world about what it means to work at Kong. You’ll shape how engineers, account executives, and boundary-pushers discover us, remember us, and choose to grow with us. This is a high-impact, high-visibility role where creativity meets data, and where employer brand becomes a driver of business strategy in the AI era.

What You’ll Do

  • Own and execute Kong’s global Talent Brand strategy, shaping how candidates experience our culture across every touchpoint

  • Partner closely with, Talent Acquisition, Marketing and the People team to bring Kong’s employee story to life with consistency and credibility

  • Design and run bold, data-driven recruitment marketing campaigns that drive awareness, engagement, and qualified candidate conversion

  • Own our employer brand presence across careers site content, social channels, job boards, and review platforms — ensuring a clear, compelling voice that makes our digital footprint unforgettable.

  • Use data and experimentation to continuously improve performance, leveraging analytics, UTMs, and reporting to inform decisions

  • Champion inclusive storytelling that reflects the diversity of our teams and the culture we’re building. Ensure our messaging reflects the diversity we value and the inclusive culture we’re building.

  • Stay ahead of employer brand trends, testing new platforms, formats, and ideas to keep Kong competitive in a crowded talent market

We’d Love to See

  • 5+ years in recruitment marketing, employer brand, or talent communications — especially in high-growth or global environments

  • Proven experience running social media, digital media buys, and recruitment campaigns with measurable results

  • Strong creative sensibility and brand storytelling chops — with an eye for consistency and voice

  • Comfort using data and analytics to track performance and inform strategy (GA, UTMs, KPIs)

  • Strong project management skills and the ability to thrive in a fast-moving, dynamic, and highly collaborative environment

  • A global mindset and appreciation for cultural nuance across candidate markets

Bonus Points If You Have

  • Experience marketing to or working alongside technical teams (engineering, DevRel, etc.)

  • Background in B2B SaaS, open-source, or developer-first organizations

  • Experience with digital reputation management (e.g. Glassdoor, LinkedIn reviews)

Additional Notes

Travel as needed. We are remote-friendly, with hybrid flexibility if hired in a location with an office presence. Must be willing to complete Kong’s employment process, including a background check

About Kong:

Kong Inc., a leading developer of API and AI connectivity technologies, is building the infrastructure that powers the agentic era. Trusted by the Fortune 500 and startups alike, Kong's unified API and AI platform, Kong Konnect, enables organizations to secure, manage, accelerate, govern, and monetize the flow of intelligence across APIs and AI models. For more information, visit www.konghq.com.

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Marcus Rivera

Chief Revenue Officer

m.rivera@company.com
linkedin.com/in/marcusrivera
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