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Marketing Specialist, Partner Marketing

Roles & Responsibilities

  • B2B Marketing Expertise: 3+ years in technology or industrial sectors, with hands-on partner marketing experience
  • Strategic Thinker: Ability to connect partner marketing to broader go-to-market strategies
  • Strong Communicator: Exceptional written and verbal skills; fluent in English (mandatory)
  • Data-Driven: Solid understanding of demand generation, ROI, and performance metrics

Requirements:

  • Develop and execute a comprehensive partner marketing strategy for APAC (including Japan), aligned with AVEVA's regional growth priorities across manufacturing, automotive and high-tech
  • Drive pipeline and brand growth by delivering partner-led programs that generate demand and acquire new customers
  • Localize global campaigns for partner deployment, blending in-person and digital tactics for maximum impact
  • Enable partner success by sharing best practices, guiding partners on innovative marketing approaches, and fostering cross-ecosystem collaboration

Job description

AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, efficiently and more sustainably.

We’re the first software business in the world to have our sustainability targets validated by the SBTi, and we’ve been recognized for the transparency and ambition of our commitment to diversity, equity, and inclusion. We’ve also recently been named as one of the world’s most innovative companies.

If you’re a curious and collaborative person who wants to make a big impact through technology, then we want to hear from you! Find out more at AVEVA Careers.

For more information about our privacy policy and how to manage cookies, visit our Privacy Policy.

Job Title:  Marketing Specialist, Partner Marketing

Reports to: Director, Pacific and dotted to Senior Marketing for Channel- APAC

Region & Area: Asia Pacific, Pacific

Job Summary: 

As a Partner Marketing Specialist, you will collaborate closely with AVEVA’s partners and channel sales teams in Pacific and APAC to create demand, drive engagement, and accelerate partner-led growth for Pacific. This role calls for a strategic, agile B2B marketer who can design and execute impactful partner marketing initiatives aligned with AVEVA’s growth objectives and prioritized industries.

Key Responsibilities

  • Develop & Execute Partner Marketing Strategy
    Design and implement a comprehensive partner marketing plan for Japan, aligned with AVEVA’s regional growth priorities with channel- manufacturing, automotive and high-tech.

  • Drive Pipeline & Brand Growth
    Deliver programs that generate pipeline, acquire new customers, and strengthen AVEVA’s brand presence through partner-led initiatives.

  • Manage Marketing Development Funds (MDF)
    Oversee MDF budgets utilization, assess joint marketing plans, and ensure optimal fund utilization for maximum ROI.

  • Localize & Adapt Global Campaigns
    Tailor global programs for partner deployment, blending in-person and digital tactics for maximum impact.

  • Enable Partner Success
    Share best practices, guide partners on innovative marketing approaches, and foster collaboration across AVEVA’s partner ecosystem.

  • Measure & Optimize Performance
    Track KPIs, analyze ROI, and continuously refine strategies to improve outcomes.

  • Developer Community Engagement
    Execute campaigns to grow and nurture developer communities, localizing content and experiences to enhance engagement.

Skills and Experience:

  • B2B Marketing Expertise: 3+ years in technology or industrial sectors, with hands-on partner marketing experience.

  • Strategic Thinker: Ability to connect partner marketing to broader go-to-market strategies.

  • Strong Communicator: Exceptional written and verbal skills; fluent in English (mandatory).

  • Project Management: Proven ability to manage multiple initiatives simultaneously.

  • Data-Driven: Solid understanding of demand generation, ROI, and performance metrics.

  • Partner Ecosystem Knowledge: Familiarity with seller partner models and MDF programs.

  • Creative & Collaborative: Self-starter with innovative ideas and a team-oriented mindset.

Who You Are:

  • Passionate about partners and customers, with a flair for creating engaging marketing experiences.

  • Proactive, resourceful, and influential—able to guide stakeholders and partners effectively.

  • A true collaborator who thrives in cross-functional environments.

Marketing at AVEVA

At AVEVA Marketing, you’ll be part of a diverse global group of creative, strategic and digitally savvy thinkers and builders. Through integrated reputation, demand, engagement and enablement programs, we are at the very heart of advancing AVEVA’s mission to spark industrial ingenuity and drive responsible use of the world’s resources.

Whether you’re crafting world-class events and experiences or defining the go-to-market strategy for a particular region, industry or solution, you’ll be driving the success of AVEVA and our remarkable community of sellers, partners and customers.

Find out more: https://www.aveva.com/en/about/careers/

AVEVA requires all successful applicants to undergo and pass a comprehensive background check before they start employment.  Background checks will be conducted in accordance with local laws and may, subject to those laws,  include proof of educational attainment, employment history verification, proof of work authorization, criminal records, identity verification, credit check.  Certain positions dealing with sensitive and/or third party personal data may involve additional background check criteria.


AVEVA is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.
 
Come and join AVEVA to create the transformative technology that enables our customers to engineer a better world.

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