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Paid Media Specialist (Google, Meta, Amazon Ads)

Roles & Responsibilities

  • 3+ years of experience managing Google Ads and Meta Ads
  • Background in eCommerce and/or SaaS advertising strongly preferred
  • Proven track record of campaign optimization, scaling, and conversion tracking
  • Hands-on experience with Google Merchant Center, Google Tag Manager, GA4, and Shopify

Requirements:

  • Build, manage, and scale Google Ads and Meta Ads campaigns with monthly budgets of $10K–$25K+
  • Optimize ad accounts daily to drive full-funnel performance
  • Analyze campaign data and translate insights into clear optimization actions; collaborate with creative and account teams on ad concepts, testing, and execution; provide initial ad copy and contribute creative testing ideas
  • Stay current on paid media trends, platform updates, and automation opportunities

Job description

Job Overview

A fast-growing, performance-focused digital marketing agency is seeking a Paid Media Specialist to manage and scale high-impact advertising campaigns across Google and Meta (with exposure to Amazon Ads). This role is ideal for a data-driven marketer with strong optimization skills and a performance mindset.

You will work closely with creative and strategy teams to deliver measurable growth for international brands through paid media.

Key Responsibilities

  • Build, manage, and scale Google Ads and Meta Ads campaigns with monthly budgets of $10K–$25K+.
  • Optimize ad accounts daily to drive full-funnel performance.

  • Analyze campaign data and translate insights into clear optimization actions.
  • Collaborate with creative and account teams on ad concepts, testing, and execution.
  • Provide initial ad copy and contribute creative testing ideas.

  • Stay current on paid media trends, platform updates, and automation opportunities.

Required Qualifications

  • 3+ years of experience managing Google Ads and Meta Ads.

  • Background in eCommerce and/or SaaS advertising strongly preferred.

  • Proven track record of campaign optimization, scaling, and conversion tracking.
  • Hands-on experience with Google Merchant Center, Google Tag Manager, GA4, and Shopify.
  • Strong analytical skills and confidence working with performance data and reports.
  • Excellent communication skills with the ability to clearly explain results.
  • Highly organized with strong attention to detail.

  • Self-starter with strong ownership, accountability, and reliability.

  • English fluency is a must.

Nice to Have

  • Experience with Amazon Ads, Reddit Ads, or TikTok Ads.

  • Familiarity with automation tools (Make.com, Zapier, Google Sheets scripts).
  • Strong creative judgment, including identifying effective ad hooks and visuals.

Why Apply

  • Fully remote role with a globally distributed team.

  • Opportunity to work on high-budget, performance-driven campaigns.

  • Direct exposure to senior strategists and fast-scaling brands.

  • Clear growth path with increased responsibility and compensation tied to performance.

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