Key Facts

Remote From:

Full time

English

Hard Skills

Facebook Advertising Social Marketing Campaign Management Content Creation Budget Management Performance Review Billing Audience Analysis Campaign Management Copywriting Campaign Management Ad Serving Marketing Analytics Customer Development Customer Intelligence

Other Skills

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Active Listening
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Writing
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Physical Flexibility
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Curiosity
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Innovation

Roles & Responsibilities

Experience in paid social media marketing
Experience in Google Vehicle Listing Ads (VLAs) is strongly preferred
Experience either working at or directly with automotive dealerships is strongly preferred
Strong analytical skills with the ability to interpret and apply data insights

Requirements:

Onboard dealerships onto Facebook Ads from start to finish, including ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling
Onboard dealerships to run Google Vehicle Listing Ads
Organize and build well-structured campaigns, ad sets, and ads monthly
Proactively communicate with customers via email and in video/phone meetings to determine needs, timelines, budget, and marketing goals; understand target audiences and provide data-driven recommendations

Work Truck Solutions

About Work Truck Solutions

Work Truck Solutions provides website inventory solutions for commercial vehicle dealerships. We help buyers like plumbers, florists and contractors quickly identify the right commercial truck or van for their specific business needs, which helps dealerships sell more inventory. At Work Truck Solutions, we recognize that you want to be the leader in commercial truck sales. In order to do that, you need to connect your customers to the right vehicle quickly. The problem is, it's difficult to provide an efficient way for your customers to locate their ideal truck, which makes you feel overwhelmed. We believe it shouldn't be difficult to keep track of your commercial inventory and vehicle features. We understand your frustration in connecting buyers to the work truck they need, which is why we've provided more than 902 dealerships an effective inventory management system for commercial dealers to sell more trucks faster. Here's how to do it. 1. Schedule a demo 2. Onboard the software to your website, 3. Sell more trucks

Founded: 2018

Company size: 51 - 200

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Job description

POSITION IS FULLY REMOTE, BUT ONLY HIRING IN CA, TX, AND FL.
Salary Range: $52,000 - $70,000

Work Truck Solutions' culture combines strong leadership, collaboration, and fun, with incredible growth opportunities for our employees in a fast-paced work environment providing employee engagement, recognition, and development. Our software company is committed to innovation in the rapidly changing commercial vehicle market space. Our vision and culture allow employees to be recognized as thought leaders and thrive in their careers.

In addition to the job responsibilities and requirements, the following are essential to be a successful member of our team:

Curiosity: you seek knowledge, ask questions, and look for answers; you’re proactive and engaged

Perseverance: you hit a delay; you know this is your moment to figure things out and to shine

Innovation: you want to make things better, solve the puzzle, create something new

Flexibility: there’s a new opportunity; you’re ready to flip the script, grow and adapt

Job Overview:

Work Truck Solutions is seeking a talented and creative Commercial Dealer Marketing Specialist to join our Professional Services team. In this role, you'll be responsible for developing and executing paid social media marketing campaigns and Google Vehicle Listing Ads for our commercial vehicle dealer base. You'll play a key role in ensuring our customers get the best possible return on investment (ROI) from our add-on marketing services.

Responsibilities:

Successfully onboard dealerships onto Facebook Ads from beginning to end, including, but not limited to, ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling
Successfully onboard dealerships to run Google Vehicle Listing Ads
Organize and build well-structured campaigns, ad sets, and ads monthly
Proactively communicate with customers via email and on the phone/in video meetings to determine needs (i.e., budget, timelines, vehicles/body types to advertise, copy, etc.), understand their target audience and marketing goals
- Must be able to both listen to customer needs/concerns and make recommendations
Conduct in-depth analysis of social media and email marketing campaign performance using relevant metrics and analytics tools to determine effectiveness, record qualitative and quantitative data of each campaign, and create plans of action for campaign revisions
Perform regular reviews with customers to report results and identify opportunities for improvement
Identify opportunities to improve campaign effectiveness and recommend data-driven strategies for optimization
Stay up-to-date on the latest digital marketing trends and best practices

Qualifications:

Experience in paid social media marketing is required
Experience in Google VLAs is strongly preferred
Experience either working at or directly with automotive dealerships is strongly preferred
Proven ability to create engaging and effective social media content
Strong analytical skills with the ability to interpret and apply data insights
Excellent communication and writing skills
This is a customer-facing position that requires the ability to communicate effectively and professionally in online meetings.

Benefits:

Work on meaningful projects that shape the future of the commercial vehicle industry.
Competitive salary.
Fully remote Monday-Friday work week.
Comprehensive medical, dental, and 401k benefits, with complimentary life insurance.
Paid Time Off (PTO) and holidays.
Flexible scheduling, subject to manager’s approval.
Opportunity to work with a supportive and innovative team.