Field Marketing Manager

We’re looking for a Field Marketing Manager to own and scale regional demand generation programs that directly impact pipeline and revenue.

This role sits at the intersection of marketing and sales, translating high-level strategy into on-the-ground programs — from executive events and field activations to partner campaigns and account-based marketing initiatives.

You’ll work closely with sales, growth, and product marketing to create memorable, high-impact experiences that engage prospects and accelerate deals.

What You’ll Do

• Own and execute regional field marketing strategies aligned to pipeline and revenue goals

• Plan and deliver high-impact events (executive dinners, roundtables, trade shows, webinars) end-to-end

• Partner closely with sales to target key accounts and support deal acceleration

• Build and run account-based marketing (ABM) programs for high-value prospects

• Launch integrated, multi-channel campaigns across field, digital, and partner channels

• Experiment with AI-driven tools and tactics to personalize outreach and improve performance

• Track, analyze, and report on campaign performance, pipeline contribution, and ROI

• Identify and develop co-marketing opportunities with partners, customers, and industry communities

What We’re Looking For

• 4+ years in field marketing, demand generation, or B2B marketing (preferably in SaaS or cybersecurity)

• Proven track record of driving pipeline through events and regional programs

• Strong experience working closely with sales teams and revenue targets

• Experience operating in a fast-paced, startup environment with high ownership

• Analytical mindset with experience measuring campaign ROI and performance

• Exceptional communication and project management skills

• Experience with marketing automation and CRM tools (e.g., HubSpot, Salesforce)
  

Bonus:

• Experience in cybersecurity or AI companies

• Familiarity with ABM strategies and enterprise sales cycles

• Comfort experimenting with AI tools in marketing workflows