Demand Planner

The Demand Planner is responsible for building and maintaining an insight-driven forecast that enables unmissable service, healthy inventory, and agile decision-making across our key retailers both domestic and international. This role focuses on short to mid-term demand planning, weekly forecast maintenance, risk & opportunity identification, and cross-functional coordination with Sales, Marketing, Finance, and Supply Planning to ensure the business runs on one aligned plan.

Living Proof is fast-paced, entrepreneurial, and grounded in science-backed innovation. To thrive in this environment:

• You’re analytical & insight-driven: You work comfortably with data (sell-in/sell-through/returns), spot signals early, and translate trends into a clear demand plan
• You’re a strong cross-functional partner: You collaborate with Sales, Marketing, Finance, and Supply to align on one number and resolve gaps quickly
• You’re execution-focused: You follow through on actions, track plan adherence, and escalate risks with clear data and recommendations
• You’re adaptable: You use scenario planning, playbooks, and clear communication to help the team navigate demand shifts and make fast, informed decisions
• You’re eager to learn and grow: You build planning capability, embrace automation, and continuously improve how we forecast and operate

What You’ll Do

• Forecast Ownership (Short–Mid Term): Build, maintain, and publish the rolling demand forecast (monthly) at SKU/channel level, incorporating sell-through, promo plans, innovation, and lifecycle transitions
• Drive Forecast Quality: Improve Forecast Accuracy and Bias through statistical baselines, demand signals, and exception-based adjustments; run scenario models for risk/opportunity ranges
• Partner Cross-Functionally: Align with Sales & Marketing on promotional lifts and innovation plans; translate plans into demand signals. Partner with Supply Planning to reconcile constraints and shape feasible plans
• Innovation & Lifecycle Management: Drive structural improvements in run strategy, MOQ alignment, phase-out planning, and supply hygiene to reduce excess and slow-moving inventory

Key Performance Indicators

• Service Excellence: Service Rate, On-Shelf Availability
• Forecast Performance: Forecast Accuracy, Forecast Bias, Forecast Value Add, Value–Volume Disconnect
• Inventory Optimization: Working Capital, Inventory Cover, Reduction in Excess & Obsolete (E&O)
• Customer Collaboration: Reduction in Returns (RTV), Fewer Penalties/Chargebacks, Joint Supply Chain Initiatives
• Process & Agility: Increased automation, exception-based planning adoption, faster issue-to-resolution cycle time

• Bachelor’s degree in Supply Chain, Business, Engineering or related field
• Experience: in demand planning or integrated planning roles; CPG or retail strongly preferred. Direct to consumer / ecommerce experience valued
• Technical Proficiency: Advanced Excel; familiarity with planning/analytics tools. NetSuite / Oracle a plus
• Comfort with Power BI (or similar BI tools) to interpret dashboards and build self-serve views
• Understanding of statistical forecasting concepts (seasonality, trend, promo lifts)
• Communication: Ability to collaborate effectively with external partners and lead internal cross functional collaboration. Ability to clearly communicate service risks and summarize complex situations in simple terms

Annual Base Compensation range: $80,000 - $100,000 (commensurate with experience)

Living Proof is committed to an inclusive workplace with equal opportunities for all. Our business strategy recognizes that an inclusive culture is a business strength that helps us win, as we develop and market products that resonate with all consumers and the diverse communities we serve. At the same time, we will also remain compliant with all legal requirements. #LI-FC1