Sales Content & Enablement Manager

Department: Marketing

Reports to: Senior Marketing Manager

Location: Remote (U.S. Preferred) / Must work 9 am-5 pm ET

Employment Type: Full-Time

Who we are:

Innodata (NASDAQ: INOD) is a global data engineering company committed to the belief that data and artificial intelligence are fundamentally connected. Our mission is to support the world’s leading technology companies and enterprises in advancing Generative AI and AI innovation. We offer a comprehensive range of solutions, platforms, and services designed for both creators and adopters of Generative AI and AI. With over 35 years of experience, we take pride in consistently delivering the highest quality data and exceptional outcomes for our clients. 

About the Role 

Innodata is seeking a Sales Content & Enablement Manager to own the creation, organization, and evolution of our sales content. This role sits within the Marketing team and works closely with Sales to ensure our go-to-market teams are equipped with clear, compelling, and on-brand materials that communicate Innodata’s value.  

This is a hands-on, content-first role focused on building sales decks, one-pagers, solution briefs, battle cards, and proposal assets, while also supporting light sales training and content adoption. The ideal candidate possesses hands-on experience in developing impactful sales collateral, managing enablement resources, and working cross-functionally to enhance sales performance. They enjoy writing, storytelling, and turning complex technical solutions into simple, buyer-friendly narratives. This individual will collaborate closely with the content team, fostering alignment and partnership on content strategy and execution. 

Key Responsibilities 

Content & Collateral Development (Primary) 

• Serve as the primary creator of sales content, including pitch decks, one-pagers, solution briefs, proposal templates, case studies, and competitive battle cards. 

• Partner closely with the Senior Marketing Manager to ensure all materials align with Innodata’s messaging, positioning, and brand standards. 

• Translate complex AI and data engineering solutions into clear, compelling, buyer-centric narratives. 

• Create and maintain templates and storytelling frameworks to ensure consistency and quality across all sales materials. 

• Continuously refine and update content based on sales feedback, market changes, and campaign priorities. 

Content Adoption & Sales Readiness 

• Manage and organize a centralized library of sales content to ensure materials are easy to find, current, and used effectively. 

• Partner with Sales to train teams on what content exists, when to use it, and how to position it in the sales cycle. 

• Support onboarding and occasional enablement sessions tied to new content, product updates, or campaigns. 

• Gather feedback from Sales and Solutions teams to continuously improve content relevance and usability. 

Tools & Systems 

• Maintain sales content within enablement and content management platforms. 

• Track basic content usage and adoption metrics, partnering with the team for deeper reporting or integrations. 

• Ensure sales content remains current, accurate, and aligned with active campaigns.