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bproauto Territory Sales Representative (East Coast)

Key Facts

Remote From: 
Full time
Senior (5-10 years)
English

Other Skills

  • •
    Microsoft Office
  • •
    Training And Development
  • •
    Webmail
  • •
    Customer Service
  • •
    Organizational Skills
  • •
    Detail Oriented
  • •
    Verbal Communication Skills
  • •
    Computer Literacy
  • •
    Coaching

Roles & Responsibilities

  • Minimum 5 years of relevant experience in automotive aftermarket, dealership account management, or brand/product representation and training.
  • Strong sales and relationship-building skills with a proven ability to develop new accounts and maintain loyalty.
  • Ability to travel extensively (approximately 90% travel with potential overnight stays).
  • Proficient computer skills including Microsoft Office, email, web, and CRM experience (e.g., Salesforce)

Requirements:

  • Grow sales, loyalty, and utilization of bproauto parts within the assigned territory to meet revenue goals.
  • Represent and develop the bproauto brand with OE dealerships, auto repair shops, national accounts, and warehouse distributors to drive conquest sales.
  • Generate and manage a pipeline of new wholesale accounts through networking, cold calling, and market research; conduct regular face-to-face visits to build strong customer relationships.
  • Coach dealership staff on product features/benefits, coordinate with dealer parts managers to maintain inventory, and log contacts in Salesforce; provide feedback on pricing and incentives.

Job description

Description

Description

Helm is actively seeking aftermarket sales professionals in the automotive parts industry. As a Territory Sales Representative with Helm's bproauto parts division, you will be responsible for growing the sales, penetration, and loyalty of bproauto parts within CDJR dealerships, auto repair shops, national and major accounts as well as warehouse parts distributors in your assigned territory.


Territory: MA/NY/NH/VT


Responsibilities include the following:

  • Increase sales, loyalty, and utilization of bproauto parts to achieve revenue goals.
  • Automotive aftermarket outside parts sales experience preferred
  • Represent and develop the bproauto brand to new and existing OE dealerships, auto repair shops, national and major accounts, and warehouse distributors to conquest sales from existing suppliers.
  • Conduct sales visits alone or with representatives from the OE dealership or warehouse distributors.
  • Generate new wholesale accounts by networking, cold calling, market research, etc.
  • Routinely interact face-to-face with OE dealerships, auto repair facilities, national and major accounts, and warehouse auto parts distributors to foster strong relationships, customer satisfaction, and purchase loyalty.
  • Consult with all levels of dealership management to increase utilization of bproauto parts on customer and internal (used) vehicles.
  • Coach and train dealership employees on bproauto parts feature and benefits.
  • Coordinate with dealer parts managers to maintain appropriate inventory to facilitate retail, internal, and wholesale sales goals.
  • Utilize Salesforce/ equivalent software to log all contacts and interactions.
  • Provide feedback to bproauto corporate team regarding product, pricing, and incentive opportunities to increase sales.
Requirements

Requirements

  • 90% daily travel with some overnight travel required depending on assigned market.
  • College degree preferred, but not required.
  • A minimum of 5 years of relevant experience is strongly preferred.
  • Aftermarket or dealership account management.
  • Brand and product representation / training.
  • Ability to develop relationships with independent repair facilities
  • Sales/Relationship Building

Required Competencies:

  • Proficient computer skills including Microsoft Office, Email and Web
  • Strong organizational skills and attention to detail
  • Effective project management skills
  • Effective communication skills both written and verbal
  • Sense of urgency
  • Outstanding customer service skills

Helm is proud to provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Salary Description
70,000 - 75,000 base + commission

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