Social Media Manager (Part-Time)

SOCIAL MEDIA MANAGER (PART-TIME)

GENERATION CITIZEN

Location: Remote (NY, PA, NJ, OK, KC, CA, WA, RI, CT, MA)

ABOUT US

Generation Citizen offers tools for the rising generation to build civic skills and make America the inclusive multi-racial democracy that we need. We are transforming how civics is taught by providing equity-rooted, real-world civic education, which helps students understand exactly how governments function and how they can make a difference in the system. Through hands-on civic education, legislative advocacy and coalition building, and youth leadership development, we teach young people how to have a voice and become active citizens in their communities. 

JOB DESCRIPTION

We are looking for a skilled and passionate Social Media Manager to join our diverse and inclusive team. This part-time role (20 hours per week) is essential for increasing Generation Citizen's overall social media presence and executing our broader communications strategy. As an equal opportunity employer, we are dedicated to fostering a culture where everyone feels valued, respected, and empowered to be themselves at work. Reporting to the Associate Director of Communications in our Civic Voice and Policy Team, you will be the hands-on force behind our digital channels, ensuring our message informs, mobilizes, and grows our audience.

While the Associate Director focuses on high-level strategy and overseeing the department's vision, you will own the day-to-day execution, content creation, and digital community engagement that brings that vision to life. This role requires a storyteller with a keen eye for design and a deep understanding of how to drive action through digital media.

KEY RESPONSIBILITIES 

Social Media Management & Execution 50%

• Optimize and schedule posts, shares, and stories via a social media management platform and monthly content calendars.
• Curate GC’s digital community by monitoring and responding to comments, mentions, and direct messages in alignment with established guidelines.
• Identify, follow, amplify, and engage in relevant conversations across platforms to ensure Generation Citizen is out in front and relevant in digital spaces.
• Monitor and leverage social media trends consistent with our organizational voice and branding to keep our digital presence fresh and impactful.
• Manage day-to-day operations of social media platforms and serve as the primary point of contact for software vendors and external consultants to ensure smooth execution of digital tools.

Content Creation & Design 35%

• Develop and implement engaging, evidence-based social media campaigns or strategies across various platforms (Facebook, Instagram, Instagram Threads, LinkedIn) to grow our audiences and encourage actions aligned with our strategic plan goals.
• Collaborate with the Associate Director, Communications to implement communications strategy for monthly communications priorities and campaign themes. 
• Draft compelling social media copy that supports advocacy and partnership goals.
• Curate content to present a cohesive and compelling organizational identity, ensuring written and visual content work together to inspire our external community.
• Lay out social media tiles and create animations, carousels, and videos to drive maximum content reach and in-depth engagement with GC’s social media accounts.
• Drive digital action through optimized content, including organic, boosted, and paid posts.

Campaign Support & Analytics 15%

• Support the execution of social media and digital campaigns, both organic and paid.
• Track analytics and performance metrics and prepare summaries to inform ongoing improvements, helping to evaluate the effectiveness of communication strategies on regional and national teams
• Assist with outreach and coordination with organic influencers and partners as directed.
• Liaise with graphic design, production, and software vendors and consultants as needed..

QUALIFICATIONS AND SKILLS 

• Minimum 2+ years of relevant experience in marketing, communications, or digital media, preferably within a non-profit environment.
• Strong writing, editing, and verbal communication skills, particularly for social media and digital platforms.
• Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite, CapCut) and social media management platforms (e.g., Hootsuite).
• Experience with media relations, digital marketing, and content creation.
• Ability to manage multiple projects simultaneously and work under tight deadlines.
• A commitment to diversity, equity, and inclusion, and an ability to authentically represent the communities we serve.

NOTE

This position works primarily remotely but will be expected to travel no more than 25% of the time to attend monthly in-person team days, organizational retreats, special events, lobby days, and other potential in-person activities. Required in-person opportunities include, but are not limited to, annual staff retreats, funder meetings, and region-based Civics Day events. This role may include limited overnight travel.

HOW TO APPLY

Complete the application and attach a resume and cover letter. A recruiter will reach out to qualified candidates to schedule a phone screen. While the hiring timeline is subject to change, the GC team hopes to have the Social Media Manager role in Civic Voice & Policy Team filled by or before April 20, 2026. Thank you for your interest in joining our team at Generation Citizen. We look forward to reviewing your application! We encourage applicants to submit their applications early. 

SALARY

Generation Citizen is committed to maintaining a compensation and total rewards package that supports our ability to recruit and retain a diverse and talented team. As we make decisions about compensation, we are guided by the following values: clarity, consistency, and internal pay equity. Roles on the National team extend throughout the country causing a wider salary range due to geographic variation versus regional roles that have a set salary. 

The hourly rate range for this role is $30 to $35. 

OUR COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION

Diversity, equity, and inclusion (DEI) are values that Generation Citizen is committed to upholding across our business operations. To accomplish our purpose of Generation Citizen, we think it takes a diverse and inclusive team. All qualified candidates are encouraged to apply for this position, and we welcome their applications.

GC’S CORE VALUES

Our best benefit of all? The opportunity to work alongside smart, passionate colleagues who are working to rebuild our democracy in alignment with our core values of grassroots change, systemic impact, collaboration and diversity, action, and open-mindedness.

VACATION TIME, PTO & PAID HOLIDAYS

Generation Citizen offers employees working less than 30 hours per week accrue sick time annually. Employees accrue sick leave at a rate of one hour for every 30 hours worked to a maximum of 40 hours of paid sick leave.

Employees regularly scheduled to work at least 30 hours a week will receive holiday pay if the paid holiday lands on a regularly scheduled work day.

ANCILLARY BENEFITS & PERKS

• Laptop computer, if one is needed
• Flexible Spending Account
• Dependant Child Care
• Health Savings Account
• 401(k) with a 3% employer match (capped at $1,000 annually)
• Pre-tax commuter benefits
• Employee Assistance Program (EAP) through Emplova Health Advocate
• Tickets at Work 
• Pet Insurance
• Employee Paid Insurance via Aflac