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Sr. Brand Manager- (East Coast)

Roles & Responsibilities

  • 10+ years of experience in Brand Management and/or E-Commerce
  • Post-secondary education or equivalent experience in Marketing
  • Experience with Amazon, Amazon Ads, Walmart, and other digital advertising (Facebook, Google, etc.)
  • Resides on the East Coast and willingness to travel up to 25%

Requirements:

  • Own overall brand strategy, pricing, promotion, new product launches, and advertising for key accounts
  • Develop and maintain strong relationships with key clients and provide ongoing support to brand managers
  • Manage a team of 1-3 individuals and lead data-driven growth recommendations using sales, market, and consumer data
  • Collaborate with cross-functional teams to support Amazon content, imagery, copy, budgets, and overall strategic plans

Job description

Job Type
Full-time
Description



ABOUT THE COMPANY

We’ve been building businesses on Amazon for more than 15 years and we continue to be on the forefront as Amazon platforms evolve. We’re uncomfortable calling ourselves experts - since Amazon is always changing, we’re constantly adapting - but the breadth of our knowledge is vast and our team’s diverse experiences elevate our partners’ businesses. We’re marketers, advocates, data scientists, supply chain managers, Amazonians, advertisers and merchants. But most importantly, we’re brand builders. Let’s build brands together.


POSITION OVERVIEW

We’re looking for Sr. Brand Manager who can drive our clients’ growth to the next level, someone who understands what it takes to drive growth on Amazon, leveraging different tactics and strategies across retail and marketing to help our clients thrive. The ideal candidate will thrive in ambiguity, developing strategies based on deep understandings of the customer, competition, and Amazon capabilities - rooted in data and insights. You will work cross-functionally with internal partners to align on strategy and long term goals for our clients.


Responsibilities/Accountabilities

  • Own overall strategy for the brand, pricing, promotion, new product launches, and how to best advertise a brand and/or product for key accounts.
  • Develop and maintain strong relationships with key clients.
  • Expert in providing ongoing support to other brand managers, developing best-in-class practices.
  • Manage a team of 1-3 individuals
  • Gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative data
  • Manage the content required to support the product assortment for Amazon; work with internal and external partners to develop approved product imagery and descriptive copy
  • Manage brand budgets and profitability
  • Stay close to Amazon marketing BETAs and programs that can be leveraged on behalf of our clients
  • Build close relationships with Amazon, owning negotiations on behalf of clients.
  • Drive media plans, ensuring alignment to brand budgets and profitability
  • Lead developing data driven recommendations using relevant sales, market and consumer data
  • Collaborate with cross-functional teams to support the strategic growth of Amazon. Understand the surrounding disciplines and how each piece impacts the overall strategic plan
  • Flexibility to contribute at all levels of the business from high-level strategy to the day-to-day hands-on operations
  • Utilize insights from multiple sources, endemic and third party, to discover opportunities and strategies and well as assist with strategic reporting needs

Knowledge/Skills

  • Strong business acumen and inquisitive nature
  • A balance to think big and long term, while acting on what it takes to get there
  • Ability to learn, understand and converse around key business issues
  • A respected and trusted leader with a proven track record of achievement
  • Strong decision-making skills and an understanding of where projects fit into overall Company and development strategies
  • Demonstrated integrity and maturity and a constructive approach to challenges
  • Not afraid of hard conversations and takes them head-on but with tact
  • Ability to operate independently given direction, and bring ideas and solutions to issues raised
  • Strong passion for both speed and simplicity
  • Ability to analyze and assess organizational needs and provide solutions accordingly.
  • Strong written and verbal communication skills
  • Interpersonal savvy; an ability to effectively work with and connect with all levels of employees across multiple functions and geographies.
  • Detail-oriented and operationally-focused
  • Ability to motivate teams to produce desired tangible outcomes within tight timeframes
  • Strong project planning, tracking & organizing skills
  • Takes initiative & brings impeccable follow-up skills
  • Strong sense of autonomy
  • Demonstrated problem-solving skills
  • Demonstrated ability to lead multiple activities and assignments simultaneously.
Requirements


  • Post-secondary education or equivalent experience in Marketing preferred
  • 10+ Years of experience in Brand Management and / or E-Commerce
  • Experience with reporting tools including excel
  • Experience with Walmart
  • Experience with Amazon and Amazon Ads
  • Strong experience working with digital advertising and building media strategy (Amazon Advertising, Facebook, Google, etc.)
  • Strong experience in storytelling – taking all the data and being able to communicate that to the client in a meaningful way
  • Experience working with internal and external business relationships
  • This position requires up to 25% travel
  • Must be located on the East Coast 

Benefits Description:

  • Medical
  • Dental
  • Vision
  • Bonus
  • PTO
  • 401K

We are currently considering candidates who reside in the following states: CA, CO, CT, FL, GA, IL, IN, KS, LA, MA, MD, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, SD, TN, TX, VA, WA, and WI

Equal Opportunity Employer

Sponsorship unavailable for this role

Salary Description
$131,000 - $177,000+ Variable

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