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Growth Marketer

Roles & Responsibilities

  • Commercially minded with strong revenue ownership instincts
  • Fast-moving, pragmatic, and execution-focused
  • Data-literate without falling into analysis paralysis
  • Creative problem-solver with a testing-first mindset

Requirements:

  • Take full ownership of e-commerce revenue growth and profitability
  • Own paid media execution with a primary focus on Meta Ads
  • Build, manage, and optimize Meta ad account structures daily
  • Test, iterate, and scale creative angles, audiences, offers, and formats

Job description

This is a remote position.

Our client is looking for a Growth Marketer to join their team full-time in a 100% remote role. They operate in the consumer goods and e-commerce space and have achieved strong direct-to-consumer growth in recent years by building a performance-driven, creative-first marketing engine.

This is a hands-on growth role, not an agency-management or strategy-only position. The Growth Marketer will fully own DTC revenue performance, manage paid media execution directly, and be accountable for scaling revenue through data-led decisions. This role reports directly to the Founder and works closely with senior leadership.

Responsibilities

  • Take full ownership of e-commerce revenue growth and profitability.

  • Set, track, and report weekly and monthly DTC revenue targets.

  • Manage channel efficiency, attribution, and performance reporting.

  • Make fast, data-backed decisions focused on outcomes, not opinions.

  • Own paid media execution with a primary focus on Meta Ads.

  • Build, manage, and optimize Meta ad account structures daily.

  • Test, iterate, and scale creative angles, audiences, offers, and formats.

  • Work closely with content creators to align performance insights with creative production.

  • Maintain a strong and consistent creative testing pipeline.

  • Scale winning campaigns and pause underperforming initiatives on a weekly basis.

  • Analyze and improve website conversion rates.

  • Optimize product detail pages, merchandising, and on-site funnels.

  • Build and launch landing pages, new products, and collections.

  • Audit and improve email and SMS flows, coordinating with external specialists when needed.

  • Produce clear performance reports that guide creative and growth decisions.



Requirements

  • Demonstrated experience scaling US-based DTC brands, ideally from mid-seven to eight figures.

  • Deep hands-on experience managing and scaling Meta ad accounts directly.

  • Strong understanding of attribution, CAC, LTV, and MER metrics.

  • Proven ability to balance short-term revenue growth with long-term brand health.

  • Comfort being accountable for revenue performance and growth outcomes.

  • Strong communication skills and ability to work cross-functionally.

  • Full-time availability and readiness to operate in a fast-paced environment.

Qualifications

  • Commercially minded with strong revenue ownership instincts.

  • Fast-moving, pragmatic, and execution-focused.

  • Data-literate without falling into analysis paralysis.

  • Creative problem-solver with a testing-first mindset.

  • Comfortable working in founder-led, high-growth environments.

  • High accountability and ownership mentality.



Benefits

  • Full-time position.

  • 100% remote work.

  • Direct exposure to company leadership and decision-making.

  • Opportunity to scale a fast-growing consumer brand.

  • Long-term growth and professional development.

  • Performance-driven culture that values ownership and results.



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