Job
This role is based in Neu-Isenburg, where our headquarters are located.
As Merchandise Manager, you will play a central role in shaping the product vision, assortment strategy, and commercial success of Alpha Industries Europe. This is a strategic, hands-on leadership role within a streetwear brand that operates its own design center, where merchandising is a true co-owner of product creation — not simply a downstream function.
You will define the product and assortment strategy from the ground up, ensuring design, consumer insight, and commercial objectives are tightly aligned. With a deep understanding of streetwear culture, apparel markets, and consumer segmentation, you will guide design direction, influence key decisions, and protect the iconic Alpha Industries brand identity while unlocking new growth opportunities.
This role requires a high degree of autonomy, entrepreneurial mindset, and bias toward action, moving fluidly between design, sales, consumer insights, and senior leadership while bringing a wide range of stakeholders along the journey.
You will report to the Director Commercial Planning and Merchandising.
As Merchandise Manager, you will play a central role in shaping the product vision, assortment strategy, and commercial success of Alpha Industries Europe. This is a strategic, hands-on leadership role within a streetwear brand that operates its own design center, where merchandising is a true co-owner of product creation — not simply a downstream function.
You will define the product and assortment strategy from the ground up, ensuring design, consumer insight, and commercial objectives are tightly aligned. With a deep understanding of streetwear culture, apparel markets, and consumer segmentation, you will guide design direction, influence key decisions, and protect the iconic Alpha Industries brand identity while unlocking new growth opportunities.
This role requires a high degree of autonomy, entrepreneurial mindset, and bias toward action, moving fluidly between design, sales, consumer insights, and senior leadership while bringing a wide range of stakeholders along the journey.
You will report to the Director Commercial Planning and Merchandising.
