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Digital Marketing Specialist

iConnect Talent

Key Facts

Remote From: 
Anywhere
Full time
Mid-level (2-5 years)
English

Other Skills

  • •
    Microsoft Office
  • •
    Non-Verbal Communication
  • •
    Collaboration
  • •
    Leadership
  • •
    Adaptability
  • •
    Time Management
  • •
    Teamwork
  • •
    Creative Problem Solving
  • •
    Detail Oriented
  • •
    Empathy

Roles & Responsibilities

  • Bachelor's degree in Marketing, Communications, or a related field (preferred).
  • Exceptional written and verbal communication skills.
  • 3+ years of proven experience managing multiple projects and priorities in a fast-paced environment.
  • Strong knowledge of campaign optimization, best practices, and various advertising formats (PPC, display, video).

Requirements:

  • Drive strategic decisions and optimize campaigns using KPI analysis.
  • Partner with internal and external teams to execute impactful initiatives.
  • Manage budgets and demonstrate clear ROI for each project.
  • Leverage diverse platforms including YouTube, social, traditional marketing, and Google Ads.

Job description

This is a remote position.

  • Drive strategic decisions & optimize campaigns with KPI analysis.

  • Partner with internal & external teams to execute impactful initiatives.

  • Manage budget & demonstrate clear ROI for each project.

  • Leverage diverse platforms like YouTube, social,traditional marketing, & Google Ads.

  • Brainstorm, implement & manage innovative digital advertising campaigns.

  • Address inquiries, refine campaigns based on data & provide regular performance updates.

  • Analyze data to formulate new campaign strategies & educate clients on trends.

  • Collaborate to establish best practices & develop creative solutions in the dynamic digital landscape.

  • Continuously monitor campaign performance across channels & make adjustments.

  • Deliver comprehensive monthly reports to clients, effectively communicating key metrics & insights.



Requirements

  • Bachelor's in Marketing, Communications, or related field (preferred). 

  • Exceptional written & verbal communication skills.

  • Strong leadership potential & collaborative mindset.

  • 3+ years of proven experience in managing multiple projects & priorities in a fast-paced environment.

  • Strong knowledge of campaign optimization, best practices & various advertising formats (PPC, display, video).

  • Data-savvy & tech-savvy (proficient in Microsoft Office Suite & industry-relevant software).

  • Detail-oriented, adaptable, & agile.

  • Team player & empathetic communicator.
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