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Digital Marketer

Outsourcey

Roles & Responsibilities

  • Min 3.5 years of proven experience in digital marketing, SEO, and SEM, preferably in healthcare or regulated industries.
  • Strong knowledge of Google Ads, Google Analytics, and keyword research tools.
  • Familiarity with APRA guidelines and marketing compliance in the healthcare sector.
  • Experience managing WordPress or similar CMS platforms.

Requirements:

  • SEO Optimization: Improve website rankings through keyword research, on-page SEO, technical SEO, and link-building strategies.
  • SEM Google Ads Management: Develop, implement, and optimize paid advertising campaigns to drive traffic and patient inquiries.
  • Analytics Reporting: Monitor and analyze website performance, campaign effectiveness, and ROI using tools like Google Analytics and Google Search Console.
  • Email Marketing and Content Strategy: Execute targeted email campaigns and develop content aligned with industry best practices and APRA marketing guidelines.

Job description

Looking to take your career to the next level? Then this role is for you!

Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!

  • Min 3.5 years of proven experience in digital marketing, SEO, and SEM (preferably in healthcare or regulated industries).
  • Strong knowledge of Google Ads, Google Analytics, and keyword research tools.
  • Familiarity with APRA guidelines and marketing compliance in the healthcare sector.
  • Experience managing WordPress or similar CMS platforms.

Core responsibilities:

  • SEO Optimization: Improve website rankings through keyword research, on-page SEO, technical SEO, and link-building strategies.
  • SEM & Google Ads Management: Develop, implement, and optimize paid advertising campaigns to drive traffic and patient inquiries.
  • Website Management: Ensure website is up-to-date, user-friendly, and optimized for conversions.
  • Content Marketing: execute a content strategy aligned with industry best practices and APRA marketing guidelines.
  • Analytics & Reporting: Monitor and analyze website performance, campaign effectiveness, and ROI using tools like Google Analytics and Google Search Console.
  • Compliance & APRA Guidelines: Ensure all digital marketing activities comply with the Australian Health Practitioner Regulation Agency (AHPRA) guidelines and industry standards.
  • Email Marketing: Execute targeted email campaigns to engage patients and improve retention.

Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities.

Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!
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