Regional Sales Manager - Southeast

Position Overview

Kettle Cuisine is seeking a results‑driven Regional Sales Manager (RSM) to accelerate growth within restaurant chains across the Southeast region, with Florida and Georgia as the highest‑priority markets. This role is responsible for expanding penetration within regional multi‑unit chains by leveraging Kettle’s insights and culinary team as well as the broker network to deliver strategic, customized solutions that drive menu relevance and operator success.

Key Responsibilities

• Target, pursue, and grow regional restaurant chains with 30 or more locations headquartered in the Southeast.
• Build strong relationships with chain decision‑makers across culinary, R&D, purchasing, operations, and marketing.
• Lead menu ideation sessions, product cuttings, and strategic business reviews tailored specifically to the needs of regional multi‑unit operators.
• Develop customized value propositions using Kettle’s culinary capabilities and insights to secure new chain placements.

Leverage Trend Data & Culinary Resources

• Utilize Kettle Cuisine’s trend data to proactively identify menu opportunities, flavor gaps, and category growth potential for chain customers.
• Partner closely with Kettle’s culinary team to bring forward new concepts, limited‑time offers (LTOs), seasonal innovations, and operational solutions.
• Translate data and culinary insights into compelling selling stories and operator‑ready presentations.

Broker Partnership & Leadership

• Work hand‑in‑hand with Kettle Cuisine’s broker network across the Southeast to ensure clear strategy, strong execution, and high accountability.
• Provide brokers with training, tools, data, and direction to prioritize chain targets and accelerate new customer acquisition.
• Conduct market rides, performance reviews, and opportunity planning with broker partners to maximize territory impact.

Internal Collaboration

• Partner with Marketing, Culinary, and Category teams to create customer‑specific materials, menu concepts, and validation tools.
• Collaborate with Supply Chain, Customer Service, and Operations to ensure smooth onboarding and exceptional customer experience.
• Provide customer and market insights back to internal teams to support innovation, forecasting, and long‑term growth planning.

AS A KEY TEAM MEMBER WITHIN THE KETTLE CUISINE TEAM YOU ARE EXPECTED TO

• Model and support Kettle’s Core Values and safety culture
• Perpetuate the Kettle Cuisine culture internally and externally
• Actively contribute towards a strong, committed, and collaborative team
• Work diligently to contribute to the team delivering their plan

QUALIFICATIONS AND EXPERIENCE

• 5+ years of progressive sales experience in the foodservice industry.
• Strong understanding of distributor networks, GPOs, and regional/national account dynamics.
• Demonstrated success in managing a multi-state territory with complex customer channel layers, and managing broker partners.
• Excellent interpersonal, negotiation, and presentation skills.
• Self-motivated, organized, and results-oriented.
• Proficiency in CRM tools (e.g., Salesforce) and Microsoft Office Suite.
• Ability to travel up to 50%.

Success Profile

• Skilled at navigating multi‑unit organizations and influencing across functions.
• Data‑driven and comfortable translating insights into actionable strategies.
• Culinary‑curious and able to collaborate closely with chefs and R\&D teams.
• Highly self‑motivated, with a relentless focus on finding and closing new opportunities.
• Strong leader of broker networks with clear direction and accountability.